Copywriter

Starcom Mediavest Group Germany Gmbh

$85K — $95K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Post-secondary education in Advertising or related field.
  • 5+ years of experience in a copywriting role, preferably in advertising or retail.
  • Strong portfolio showcasing a diverse range of work.
  • Excellent project management and production skills.
  • Experience directing video shoots and collaborating with production teams.
  • Exceptional communication and presentation skills.
  • Keen eye for detail and a passion for creating high-quality work.

Responsibilities

  • Translate creative briefs and brand guidelines into on-brand copy for digital channels.
  • Develop content that aligns with client identities and marketing goals.
  • Apply and adapt established messaging frameworks across formats.
  • Interpret and refine client direction to shape content structure and messaging.
  • Build light content strategies extending core ideas across multiple tactics.
  • Collaborate with Art Directors and Designers for cohesive copy and visuals.
  • Support video content through scripting and collaboration with production teams.

Benefits

  • Commitment to building a diverse and inclusive workplace.
  • Accommodations available during the hiring process upon request.
Full Job Description
Job Description

As a Copywriter at The Pub, you will play a pivotal role in shaping the direction of our clients' digital assets. In partnership with an Art Director, you will collaborate with a creative team to develop and execute digital assets (web and social) for a national (U.S.) client.

Working in close partnership with an Art Director and the broader creative team, you will help translate big ideas and promotional strategies into clear, channel-specific copy that supports a US-retail client's business goals, member value messaging, and established brand voice. Success in this role requires comfort working at speed, managing ambiguity, and building content systems that scale across multiple tactics.

Responsibilities

  • Translate creative briefs, promotional strategies, and brand guidelines intoclear, effective, and on-brand copy across digital channels including web, social, paid media, and retail placements.
  • Develop tactical content that aligns with clients' brand identities and marketing objectives.
  • Apply and adapt established messaging frameworks, tone, and voice across multiple formats and placements.
  • Interpret and refine evolving client direction, helping shape content structure, hierarchy, and messaging when inputs are incomplete.
  • Build and apply light content strategy when needed, extending a core idea across multiple tactics, placements, and formats.
  • Partner closely with Art Directors, Designers, and Account Managers to ensure copy and visuals are cohesive, accurate, and aligned.
  • Support video and motion content through scripting, storyboards, and copy direction in collaboration with production teams.
  • Ensure all copy meets brand standards, legal requirements, and production specifications.
  • Manage multiple workstreams simultaneously while meeting tight, retail-driven deadlines.
  • Present work internally and to clients as needed, clearly articulating messaging decisions and executional rationale.


Qualifications

  • Post-secondary education in Advertising or related field.
  • 5+ years of experience in a copywriting role, preferably within an advertising, retail or related environment.
  • Strong portfolio showcasing a diverse range of work,
  • Excellent project management and production skills.
  • Experience in directing video shoots and collaborating with production teams.
  • Ability to work under tight deadlines and manage multiple projects simultaneously.
  • Exceptional communication and presentation skills.
  • A keen eye for detail and a passion for creating high-quality, impactful work.
  • Thrives in an evolving fast paced and creative environment.


Additional Information

We're committed to building a diverse and inclusive workplace. Accommodations are available throughout the hiring process upon request.

Salary

Transparency matters to us. The salary range for this position is $85K-$95K per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

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