Summary of Position:
Granite is hiring a Brand & Communications Manager to own how the company shows up to customers, candidates, employees and the press. This person leads our social media strategy, protects and grows our brand and online reputation, wins industry recognition through award submissions, and writes and places our press releases. It is a hands-on role with strategic ownership: you set the plan and you do the work.
Duties and Responsibilities:
Social media
• Build and run Granite's social media strategy across LinkedIn, Instagram, Facebook, X and emerging channels.
• Plan and publish a consistent content calendar covering company news, customer stories, culture and thought leadership.
• Track engagement, follower growth and reach; report results monthly and adjust the plan based on what performs.
• Partner with executives on their professional social presence where it supports the company brand.
Brand (external and internal)
• Own Granite's brand standards, voice and messaging, and keep them consistent across marketing, sales, HR and leadership communications.
• Lead employer brand work with HR so that how we recruit matches how it feels to work here.
• Support internal communications that reinforce culture, values and company milestones.
Reputation and reviews
• Monitor and manage public review forums; respond on the company's behalf using approved guidelines.
• Spot themes in reviews and share them with the relevant leaders so feedback leads to action.
Awards and recognition
• Maintain an annual calendar of industry, workplace and leadership awards worth pursuing.
• Research, write and submit award applications, gathering data and stories from across the business.
• Promote wins internally and externally.
Press and media relations
• Write, edit and distribute press releases for company news, partnerships, leadership appointments and awards.
• Build relationships with trade and local media; pitch stories and coordinate interviews.
• Maintain the company boilerplate, media kit and newsroom content.
• Support executives with talking points and preparation for media and speaking opportunities.
Required Qualifications:
• 5+ years of experience in brand, communications, public relations or social media, ideally in a B2B company.
• A portfolio showing social media content and campaigns you led, with results.
• Strong writing and editing skills, including press releases and long-form submissions such as award applications.
• Experience managing online reputation, including responding to public reviews.
• Sound judgment about tone, timing and what needs escalating.
• The ability to manage many projects with real deadlines, working independently.
• Bachelor's degree in communications, marketing, journalism or a related field, or equivalent experience.
Preferred Qualifications:
• Employer branding experience or close partnership with HR and recruiting teams.
• Existing relationships with trade, business or Boston-area media.
• A track record of winning industry or workplace awards.
• Experience in telecommunications, technology or B2B services.
• Working knowledge of social scheduling and listening tools (such as Sprout Social or Hootsuite), review platforms and basic design tools (such as Canva or Adobe Express).
Compensation Range:
The compensation range for this position is $90,000-$120,000 and represents the range that Granite reasonably and in good faith expects to pay for this role at the time of posting.
Final compensation will be determined based on several factors, including but not limited to experience, education, job related skills, and overall alignment with the role.
Our company's insurance package includes health, dental, vision, life, disability coverage, 401K retirement with company match, childcare benefits, tuition assistance, and more.
If you are a highly motivated individual who wants to grow your career with a fast paced and progressive company, Granite has countless opportunities for you.
