Boston, MA - Product Manager

Appcast

$110K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of B2C product management experience with a focus on measurable outcomes.
  • Experience with omni-channel marketing, spanning email, SEM, social, and native ads.
  • Proficiency in campaign management tools or analytics platforms relevant to marketing/advertising.
  • Demonstrated passion for crafting scalable programmatic ad experiences.

Responsibilities

  • Explore new ad unit potential with product and publisher management teams.
  • Develop technical and business requirements for go-to-market strategies.
  • Create ad experiences leveraging both backend (ad APIs) and frontend (creative, landing pages) features.

Benefits

  • Exceptional all-inclusive benefits package.
  • Focus on cultivating a smart, driven work environment.
Full Job Description
Are you the person who can unlock the next multi-million-applicant advertising channel for employers looking for great candidates?

We're looking for a talented product manager to own Appcast's emerging ad unit programs, from business development to viability analysis to testing and later, scale.

Should you join us, we will place in your hands all the responsibility you can handle and let you run with it. We're thinking big.

WHAT YOU'LL BE DOING

  • Together with product and publisher management peers, explore the potential of new ad units.
  • Provide technical and business requirements to support prudent go-to-market plans
  • Create ad experiences that help us harness the potential of these new channels. This may include both back-end (ad APIs) & front-end (ad creative, landing pages) features

OUR PRODUCT CULTURE

Product drives process, not the other way around. We don't value perfect Agile. Writing elaborate user stories & detailed acceptance criteria is not the job. Shipping great products to our customers is everything.

We believe that good tactics lead to good strategy. Yes, you will need to have the ideas, but then you should have the ability to describe the discrete, actionable steps required to get from point A to point Z. We want client feedback after point A.

We're a team and we all succeed together. The weight of your 'voice' is not in how loud you speak but in the leadership you showed on the last release. We're the kind of people who call attention to our own missteps and give credit exactly where it's due.

We all hop into the trenches. We understand and empathize with how our actions affect customers - from great new features to nasty bugs - and through grit, persistence & integrity, we make it right.

DESIRED QUALIFICATIONS

  • 3+ years experience in a B2C product management role where you've been responsible to make decisions and quantify how your actions have made your company/employer better.
  • Strong preference for experience with omni-channel marketing programs, including exposure to email, search (SEM), social & native advertisements.
  • As a power user or builder, experience with marketing/advertising campaign management tools or data-rich reporting & analytics tools.
  • Passion & talent for creating scalable 'programmatic' ad experiences.


PAY & BENEFITS

Appcast pays well and offers an exceptional, all-inclusive benefits package. We also are focused on being a place where smart, driven people want to come to work. To better understand our company culture, read this featured blog post from Appcast CEO, Chris Forman: http://blog.appcast.io/the-true-driver-of-company-culture-and-employee-engagement

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