Bachelor's degree in marketing, advertising, or communications
5+ years managing accounts in social/search marketing or interactive advertising
Advanced knowledge of direct marketing principles and strategies
Strong presentation, communication, and listening skills
Responsibilities
Manage and lead Advertising team members for specific client teams
Identify training and development needs for the client and functional teams
Develop processes and best practices for client and functional teams
Consult with client teams to ensure best practices and brainstorm new approaches
Lead the hiring process for Advertising team members
Oversee onboarding of new clients in the office location
Ensure integration with other functional teams
Determine strategies to expand paid media services for clients
Identify and test new channels and products, sharing results across the organization
Align advertising strategy with clients' overall business goals
Support business development in pitch development and presentation
Act as main contact for search engine partners
Oversee legal reviews and communication regarding terms and conditions
Manage compliance and logins for advertising platforms
Coordinate presentations and quarterly business reviews from key engine partners
Benefits
Minimum in-office work requirement of three days a week
Opportunities for professional development and training
Collaborative team environment
Exposure to diverse advertising channels and strategies
Engagement with leading search engine partners
Full Job Description
Agency: PHd
Job Function: Media
Job Subfunction: Performance Media
Job Description:
The Role
Paid Media Associate Directors own the Advertising function on their book of clients. This includes developing overall paid media strategy, helping to grow the client's business through additional advertising channels and ensuring team execution meets and exceeds client expectations.
Job Responsibilities:
Effectively manage and lead all Advertising team members on particular client team(s)
Identify training and development needs of client team and broader functional team
Develop processes, methodologies, best practices and frameworks for client team and broader functional team; work with team members to ensure they are being used
Consulting with individual client teams as needed to ensure best practices are being used and to brainstorm new approaches to achieving client goals
Lead hiring process for Advertising team members on their client team
Oversight for on boarding new clients within their office location
Ensure integration with other functional teams
Grow business:
Determine how to increase and expand paid media services for their clients
Help identify and test new channels and products, highlighting results and sharing across organization and externally
Ensure advertising strategy aligns with client's overall business goals
Help business development team develop and present pitches, including providing oversight and guidance to junior team members assisting with the process
Main point of contact for search engine partners
Oversee terms and conditions, IOs, etc, including legal review and team communication
Point of escalation for engine related issues
Manage logins, ensure compliance
Responsible to ensure all client teams are informed of new products and engine enhancements
Coordinate presentations from providers for Advertising team or broader agency
Coordinate QBR from key engine partners
Qualifications:
Bachelor's degree in marketing, advertising or communications
5+ years of work experience managing accounts focused on delivering and optimizing social/search marketing and/or other interactive advertising campaigns
Possess advanced knowledge of direct marketing principles and strategies
Have polished presentation, communication and listening skills
$70,000-$125,000
To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
