About the Role
Vida Group is looking for an Affiliate Marketing Manager to join our growing portfolio of footwear brands. We are looking for a proactive, detail-oriented candidate to help scale our affiliate program. This role owns the full lifecycle of our affiliate program and strategy - from partner recruitment and content collaboration to performance tracking and program optimization. We're looking for a true self-starter who thrives in a fast-moving, multi-brand environment and can juggle competing priorities without losing sight of the details.
Title: Affiliate Marketing Manager
Compensation: $75k - 95k
What You'll Do
• Manage day-to-day affiliate operations across multiple brands, including partner recruitment, onboarding, and ongoing relationship management
• Develop brand-specific affiliate strategies that are unique to each brand's positioning and consumer audience
• Set and monitor commission structures, ensuring profitability across vastly different price points and margin profiles
• Own our affiliate network platform (Impact)- including tracking setup, link management, partner payouts, and troubleshooting
• Analyze performance data across all brands to identify top-performing partners, content types, and channels; reallocate budget and attention accordingly
• Recruit and negotiate with new affiliates, influencers, content creators, and coupon/loyalty sites appropriate to each brand's audience
• Ensure brand compliance and messaging consistency across all affiliate content and partner channels
• Monitor for fraud, policy violations, and coupon/code misuse across the affiliate network
• Prepare regular performance reporting and forecasts for leadership, broken out by brand
• Stay current on affiliate industry trends, tools, and best practices
What We're Looking For
• 3-5+ years of affiliate marketing experience, with prior experience at a marketing or advertising agency preferred
• Proven ability to manage multiple brands, clients, or accounts concurrently without losing attention to detail
• Experience working across different price tiers, target audiences, or brand positioning (bonus if you've worked on both premium and mass-market/value brands)
• Hands-on experience with an affiliate platform such as Impact, ShareASale, Commission Junction, or equivalent affiliate networks
• Strong analytical skills - comfortable in spreadsheets and platform dashboards, able to translate data into action
• Excellent relationship-management and negotiation skills with external partners
• Highly organized, with the ability to context-switch between brands and priorities throughout the day
• Comfortable working independently; this role does not manage a team
• Retail, footwear, or e-commerce experience is a plus but not required
Direct applicants only, no third-party staffing inquiries, please.
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