4-6 years of experience in agency account service or marketing
Strong knowledge of retail and/or CPG, particularly in retail media and ecommerce
Proven ability to manage and develop teams
Excellent communication and presentation skills
Deep understanding of digital marketing tools and strategies
Responsibilities
Develop and enhance client relationships and expectations
Prepare and present strategic insights and creative concepts to clients
Manage client programs and ensure timely delivery of materials
Lead cross-functional teams and provide clear direction
Oversee execution of strategic digital initiatives, including social media and ecommerce campaigns
Provide proactive thought leadership and insights to clients
Support financial management of account services
Benefits
Flexible work arrangements with a minimum of three in-office days per week
Opportunities for professional development and team coaching
Access to industry insights and emerging trends
Collaborative work environment with cross-functional teams
Engagement in innovative digital marketing strategies
Full Job Description
Agency: Flywheel
Job Function: Account Management and Growth
Job Subfunction: Account Management
Job Description:
Core Accountabilities
Responsible for developing, maintaining and enhancing client relationships/expectations
Prepares and presents insights, strategy, concepts, POVs, creative and other client communication in formal written format
Maintains an extensive base of industry, brand, and competitive knowledge
Acts as source of marketing expertise for the team
Aids client in the development of objectives, strategies, background, competitive activity and appropriately apply as it relates to their business
Understands available and appropriate retail and ecommerce marketing tools and tactics to effectively reach target market for all initiatives
Ensures all conceptual and creative ideas meet objectives and key brand strategies
Provides internal feedback on all materials/work developed for the client
Oversees/manages client programs including, but not limited to, the following activities:
Initiate projects with clients and gathering appropriate information
Leads strategic thinking with input from supervisor
Leads cross-functional internal teams on client programs; provides accurate, clear, and complete direction to creative, production and planning
Manages client input and feedback to meet agency process/standards
Provides insightful and constructive input on creative
Responsible for developing/delegating, managing and meeting set program budgets and timelines
Delegation and management of larger projects within the team
Vendor meetings and management
On-time delivery of materials to clients and vendors
Provides proactive thought leadership to client on a regular basis
Manages and develops internal team
Supports MD of Account Service in managing business financials
Facilitates new business opportunities
Responsible for developing and overseeing the execution of strategic digital initiatives, including but not limited to: social media marketing campaigns, retail media, ecomm/search, mobile, digital commerce, website and video content development
Maintains a thorough understanding of new and emerging shopper and digital trends as they relate to the following: Retail Media, Social Media, Influencer Marketing, Digital and Social Promotions, FSI, dFSI, Mobile Shopping Apps, Ecommerce
Maintains/develops a strong understanding of Key Retailer strategic priorities and opportunities and has ability to effectively communicate retailer knowledge to client and internal teams. Key retailers include Amazon, CVS, Walgreens
Core Skills
People management
Ability to establish clear performance expectations
Provide clear and balanced performance feedback
Able to develop and coach team
Recognizes talent
Promotes excellence throughout the organization
Builds internal/external relationships
Relates to others in an open and accepting manner
Develops relationships with others as a key priority
Treats others with respect
Shows consistency with principles, values and behaviors
Follows through on commitments
Develops a give and take attitude
Strives for win-win solutions
Project management
Ability to plan projects, goal set, task plans
Able to prioritize multiple initiatives and coordinate and supervise assigned people to optimize effective execution
Ability to organize and prioritize work and materials for appropriate action and deadlines
Ability to manage own (and teams') time effectively, setting priorities and meeting deadlines
Conceptual thinking
Ability to construct a framework to evaluate and quantify opportunities, obstacles and implications then develop and execute tactics against the business objective
Problem solving
Able to use logic and methods to grasp complex issues and to solve difficult problems with effective solutions
Ability to weigh options prior to making final decisions
Involves appropriate resources in identifying and solving issues
Proactively surfaces problems and presents them to appropriate people in an honest, nonjudgmental manner
Communication skills
Communicates complete and accurate thoughts, ideas, and information in both written and oral form
Understands and communicates to appropriate parties in a given circumstance
Presentation skills Shows confidence in front of an audience Able to deliver the message clearly and concisely Understands their audience and delivers message appropriately
Overarching understanding of strategic initiatives and development process for both Traditional and Digital Marketing, including but not limited to:
Working knowledge of digital and social marketing platforms and effective digital ways to connect with a target demographic including in-store digital experiences, retail media, ecommerce, digital commerce, website and video content development
Facilitation and management of vendor/outside relationships
Stays abreast of shopper, retailer and digital trends and best practices and communicates those to the internal team and clients
Key tactical experience: Development and execution of physical and digital content.
Requirements
Retail knowledge and/or CPG knowledge at retail, including retail media and ecommerce (preferred)
Years' Experience: 4-6 years working in an agency account service / marketing capacity
$80,000 - $85,000. However, flexible if NY or Chicago canidate.
To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
