Klick Health

VP, Media Strategy and Planning

Klick Health$160K — $200K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 14-18 years of experience in media strategy and planning within healthcare, pharmaceutical, or life sciences advertising
  • Expertise in integrated media strategies across various channels, including a focus on regulatory compliance in pharma
  • Experience handling senior client relationships and presenting media strategies at the C-suite level
  • Ability to adapt relationship management style based on client needs and dynamics
  • Proven experience in building media capabilities and methodologies within an agency
  • Strong analytical skills with a focus on media measurement and attribution modeling

Responsibilities

  • Lead the development of Klick’s media strategy, including investment philosophy and audience architecture
  • Build and nurture a high-performance media strategy team with a focus on analytics and strategic thinking
  • Serve as a trusted advisor for C-suite clients on media investment strategies and omni-channel integration
  • Champion innovation in media measurement and planning through advanced analytics and data partnerships
  • Transform media planning practices by establishing future capabilities and scaling operational models across the portfolio

Benefits

  • This role is newly created, providing the chance to shape a key function at Klick
  • Work within a hybrid environment, promoting flexibility in work arrangements
  • Opportunity to lead an influential media strategy team and develop talent
Full Job Description
Job Description

What You'll Do
  • Lead Klick's media strategy and planning capabilities, defining the investment philosophy, channel frameworks, and audience architecture that drive client business outcomes
  • Build and develop a high-performing media strategy team, cultivating analytical depth, strategic thinking, and cross-channel expertise at senior levels
  • Own C-suite client relationships for media strategy, serving as a trusted advisor on investment strategy, audience planning, and omni-channel integration
  • Drive media measurement and planning innovation by championing advanced analytics, data partnerships, and attribution approaches that demonstrate media ROI
  • Transform Klick's media planning discipline by defining future-state capabilities, technology investments, and operational models that scale planning quality across the portfolio


Qualifications

Required:
  • 14-18 years of media strategy and planning experience in healthcare, pharmaceutical, or life sciences advertising, with a track record of building and leading high-performance media teams
  • Demonstrated expertise in integrated media strategy across paid, owned, and earned channels, including digital, broadcast, print, and emerging media, with deep knowledge of pharma audience targeting and compliance requirements
  • Proven track record of managing senior client relationships, presenting media strategy and performance recommendations at the C-suite level, and growing media accounts through strategic counsel
  • Strong client relationship skills across a broad portfolio, with the ability to read the room and adapt your approach to the account
  • Experience building media capabilities, establishing planning methodologies, and developing team talent to create a differentiated media practice within an agency context
  • Strong analytical acumen with expertise in media measurement, attribution modeling, and marketing mix optimization, with the ability to translate data into strategic business insight

Desired:
  • Demonstrated thought leadership through speaking engagements, publications, or industry recognition
  • Experience leading through organizational transformation and change management
  • MBA or advanced degree in a related field
  • Experience with emerging technologies and their application to marketing and communications
  • Comfort and enthusiasm for using AI as a regular part of how work gets done


Additional Information

This posting is for a newly created role at Klick.

#LI-Hybrid #LI-JP1

About Klick Health

Klick Health is a digital health agency that specializes in creating digital solutions for healthcare companies. The company was founded in 1997 and is headquartered in Toronto, Canada. Klick Health's services include strategy, creative, technology, and analytics. The company has won numerous awards for its work in the healthcare industry.
Learn more about Klick Health
Size
1,000 employees
Industry
Net Income
$10 million
Founded
1997
5 Year Trend
+20%
Revenue
$500 million

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