OneMain Financial is looking for a VP/Director to join our Card Analytics team in Charlotte, NC.
We are seeking a senior leader to support our new credit card business.
In the Role
In this critical role, the select individual will build the analytics team for the newly launched credit card business. This leader will be responsible credit card originations, marketing analytics, and partner management.
Responsibilities
- Deliver new acquisitions growth while ensuring profitability hurdles are met
- Develop targeting strategy across all channels (i.e., Direct Mail, Affiliates) to deliver new account growth while reducing cost of acquisitions
- Manage third party partner relations with affiliate partners
- Create a pipeline of new channels for new account bookings
- Create channel & segment level NPV valuations
- Partner with Underwriting and Product teams to optimize booking rates
- Partner with internal teams to inform and structure card acquisition related data-science models
- Design & manage ongoing product and creative tests
- Partner with Technology, Product and Design teams to improve customer experience in the application funnel
- Build and develop a team of analysts supporting the long-term card product growth
Key Characteristics
- Demonstrates the ability to balance strategic thinking and operational delivery
- Strong team leader with strong focus on employee development & proven ability for building & leading large talented teams located across various geographies & time zones
- Excellent communication skills and ability to influence senior executives and peers across functions
- Ability to synthesize insights across different sources into a comprehensive and holistic strategy
- Exhibits energy, curiosity, and ability to frame intelligent questions to uncover issues and spearhead the formulation of approach and methodology
- Self-motivated and organized – a high degree of comfort managing multiple stakeholders and team members; strong collaboration and teamwork skills; and a problem-solver oriented toward achieving results
Requirements
Bachelor’s Degree (required) and 8+ years’ experience in analytics leadership roles with significant exposure to credit cards and Fintech. Advanced Degree (preferred)
- Significant experience in building and managing marketing analytics teams in the credit card industry
- Deep knowledge and expertise of using analytical tools and techniques to drive business outcomes (preferred experience with credit cards and fintechs)
- Knowledge of consumer-lending best practices, including the use of advanced statistical techniques and data sources
- Experience in digital strategies across financial products and services
- Strong communication, interpersonal and negotiation skills to gain trust and achieve business objectives
- Ability to work in fast-paced ever-changing environment and the ability to juggle an array of tasks and individuals on tight timelines
- Innovative and capable of developing a highly analytical approach to solving problems
