Salesforce

Technical Program Management Director, Digital Marketing

Salesforce$171K — $298K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business Administration, Information Technology, or equivalent experience.
  • 10+ years of enterprise software/technical program management or engineering management experience.
  • 7+ years leading SaaS product development programs.
  • Excellent analytical and problem-solving skills with attention to detail.
  • Deep experience with the software development lifecycle and agile methodologies.
  • Ability to build rapport with senior executives and team members.
  • Outstanding organizational, communication, and relationship-building skills.

Responsibilities

  • Lead programs by aligning scope, release planning, and team vision with business goals.
  • Drive teams using Agile methodologies and technical skills through the software engineering experience.
  • Facilitate Steering Committee meetings to help make key decisions, remove obstacles, and address program issues.
  • Develop partnerships with key team members focusing on program success and business goals.
  • Coordinate cross-functional meetings to address tactical release issues and project progress.
  • Lead program dependencies across multiple teams and partners.
  • Anticipate and remove obstacles to maintain project momentum and achieve goals.

Benefits

  • Comprehensive support for work-life balance and personal well-being.
  • Access to advanced AI tools to enhance productivity.
  • Opportunities for professional growth and development.
  • Collaborative work environment fostering innovation and creativity.
Full Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Program & Project Management

Job Details

Job Description: Technical Program Management Director, Digital Marketing

About the Role

Technical Program Managers (TPMs) play a meaningful role at Salesforce in leading large-scale, cross-functional initiatives within our Technology, Marketing & Products organizations. TPMs are responsible for programs from beginning to end, ensuring a better workflow and more effective communication. They work closely with executives and key company partners to drive critical programs and activities across the company.

As a key leader, the Director of Technical Program Management for Email and Messaging Platforms will transform Salesforce’s email marketing strategy, technology, and operations. In this high-visibility role, you will manage the current system while building a next-generation agentic email platform powered by Marketing Cloud and Data Cloud. You will accelerate product delivery and drive programs to build Agent-first platforms that showcase Salesforce's capabilities. To succeed, you must align communication across leadership, product, and cross-functional marketing teams. Supporting objectives critical to the CMO and CDO, this position requires strong executive presence and ability to transform traditional ways of working with AI.

About You
  • Love to wear multiple hats.
  • Builds the relationships to make things happen.
  • Highly functional in an energizing environment.
  • Comfortable bending between the tactical and strategic.
  • Outstanding executive presence and communications professional.
  • A service-oriented-minded person who "Thinks Customer."
  • Enjoy a hyper-transparent flow of information, conversation, and ideas.

Your Impact - Responsibilities
  • Lead programs by aligning across program scope, and release planning, as well as aligning one or more teams on vision, and business goals, crafting program structure, and securing cross-functional alignment.
  • Drive teams through the Software engineering experience using Agile and analytical and technical skills.
  • Drive Steering Committee meetings with key partners for each program to help make key decisions, remove obstacles, and address key program issues. Be the key driver to ensure business goals are met and drive the strategic vision of each program.
  • Develop strong partnerships with key functional team members to drive focus on business goals. Be a trusted partner for executive management to ensure program success.
  • Partner with cross-functional teammates to drive workgroup alignment meetings to address tactical release issues, dependencies, team status, production issues, metrics review, achievements, etc. (cross-functional - Product Owners, Marketing, Scrum Leads, UX, CX,).
  • Lead "program/feature" dependencies across multiple teams, scrum teams, functions, divisions, and partners.
  • Anticipate and remove obstacles with a sense of urgency that slow down or prevent project teams from delivering on project goals.
  • Provide monthly program reviews and updates at sprint reviews (deep dive into the current state of project goals, risks, and critical issues).
  • Create a collaborative environment that fosters creativity, innovation, and learning.
  • Be a catalyst within the organization, someone who can help advance our Technology, Marketing & Products org strategy globally and drive others in the organization to change.
  • Create clarity from chaos.

Minimum Requirements
  • Bachelor's degree in Business Administration, Information Technology, or equivalent practical experience.
  • 10+ years (Director, TPM) of enterprise software/technical program or engineering management experience at an enterprise technology company.
  • 7+ years of conducting and leading SaaS product development programs; shown understanding of the SaaS business model and its product development lifecycle.
  • Excellent analytical and problem-solving skills with a history of hands-on, detail orientation.
  • Deep experience with the software development lifecycle; ability to adjust and apply this knowledge in a dynamic environment using agile methodologies.
  • Ability to establish credibility and rapport with senior executives and team members.
  • Outstanding organizational, communication, and relationship-building skills conducive to driving consensus; able to work in a cross-functional, matrix management environment.
  • Experience with Portfolio Management.
  • Ability to master technical subjects and technologies relevant to the program.
  • Strong organizational, project management, analysis, and communication skills.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance andbe your best, and our AI agents accelerate your impact so you cando your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this .

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

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Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
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