Technical Product Marketer

Dust

$90K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6 years of experience in product marketing, solutions engineering, or related fields with a strong portfolio of demo videos
  • Independently produce high-quality videos without requiring dedicated production resources
  • Strong product intuition to quickly understand complex products
  • Excellent storytelling skills to differentiate between features and compelling narratives
  • Proficiency in screen recording and video editing tools such as Screen Studio, After Effects, or Figma
  • Fluency with AI tools for effective product demonstration

Responsibilities

  • Turn complex product capabilities into clear narratives for various audiences
  • Collaborate with Engineering and Design to highlight product stories
  • Define the standards for demoing features and use cases
  • Maintain a polished demo environment for diverse audiences
  • Create and manage a library of demo videos across use cases
  • Produce high-quality product walkthroughs and explainer videos
  • Develop scalable content and production workflows for efficient marketing

Benefits

  • Competitive compensation based on experience
  • Significant equity package in a Sequoia-backed startup
  • Health insurance for you and your dependents
  • New MacBook Pro or Linux machine, monitor, and accessories
  • Opportunity for travel to Paris multiple times a year
  • Regular team events and off-sites
Full Job Description
Summary

We're looking for a Technical Product Marketer to make the value of Dust undeniable through product storytelling.

Your job is to show, not tell, the value of Dust through demo videos, product walkthroughs, and high-quality assets that work across the funnel, from awareness to activation. You'll turn complex, powerful product capabilities into clear, compelling narratives that make Dust's value immediately tangible to prospects and users.

You bring technical curiosity, narrative judgment, hands-on product fluency, and excellent taste. You can move fluidly across formats, whether that puts you in front of the camera or behind the edit. And you understand that the best demo isn't a feature tou, it's a story that makes the value click.

What you'll do

Shape how the product is understood
  • Turn complex product capabilities into clear narratives that resonate with technical and non-technical audiences.
  • Partner closely with Engineering and Design to stay ahead of the roadmap and identify the strongest stories behind new capabilities.
  • Define how features, workflows, and use cases should be demoed across launches, campaigns, and sales.
  • Own the demo environment, keeping it current, polished, and ready for any audience or context.


Own demo and product content production
  • Build and maintain a high-quality library of demo videos across use cases, personas, and stages of the customer journey.
  • Produce product walkthroughs, explainer, launch videos, and short-form assets that show Dust in action.
  • Take assets from initial concept through scripting, production, and final delivery.
  • Set and maintain a high creative bar: every asset should make the product's value immediately clear and uphold Dust's brand.


Scale launches, growth, and activation
  • Proactively produce assets for feature launches so that strong product storytelling is built into the launch process from the start.
  • Produce scalable content that can be reused across channels and customer touch points.
  • Create reusable templates, systems, and production workflows that help the marketing team move faster without sacrificing quality.
  • Partner cross-functionally to adapt core product stories for different audiences and needs.


Requirements

Must-have
  • 4-6 years of experience product marketing, solutions engineering, or a related role with a strong portfolio of demo videos and product assets
  • Ability to independently produce high-quality demo and explainer videos without relying on dedicated production resources
  • Strong product intuition: you can quickly learn a complex product, identify what matters, and find the right angle that makes it land
  • Excellent storytelling skills and a clear understanding of the difference between showing features and telling a compelling product story
  • Proficiency with screen recording, video editing, and design tools such as Screen Studio, After Effects, Jitter, Figma, or equivalent; motion graphics experience is a plus
  • Deep fluency with AI tools: you use them actively and can demonstrate an AI product with credibility because they are already part of how you work


Nice-to-have
  • Experience at a product-led growth or developer tools company where the product itself is central to the marketing
  • Background in engineering, product, or design
  • Familiarity with building demo environments or sandbox accounts for sales/marketing use


Compensation and Benefits
  • Competitive compensation based on experience
  • Significant equity package in a Sequoia-backed startup
  • Health insurance for you and your dependents
  • New MacBook Pro or Linux machine, monitor, keyboard, etc.
  • The opportunity to travel to Paris multiple times a year
  • Regular team events and off-sites


Location

We're prioritizing building our team with an in-person culture at our offices in Paris, San Francisco, and New York because we value the magic that happens when talented people work closely together.

We have an office-first culture. Some of the best things about building at Dust are the energy, the fast decisions, and the unexpected conversations that unlock a hard problem, which happen because we are in the same room. Being together is not a formality, it is how we do our best work, and it is something we actively protect.

That said, we hire people with strong judgement and we extend that trust to how they manage their time. When working from home makes more sense for what you need to get done that day, we trust you to make that call.

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