12+ years of relevant experience in strategy and planning
7+ years of supervisory and management experience
Significant experience in pharma/healthcare and CPG sectors
Strong understanding of various strategy types including Brand, CRM, and Digital Transformation
Proven ability to inspire and lead creative teams
Exceptional communication skills, both written and verbal
Bachelor's degree in a relevant field
Responsibilities
Inspire and initiate innovative marketing solutions for clients
Produce impactful insights related to brand, culture, and media
Develop ideas that drive creative work and collaborate with cross-functional teams
Determine strategies to enhance brand relationships throughout the customer journey
Create omni-channel ecosystems across digital, content, and traditional media
Integrate various strategic approaches to meet client needs
Manage key client portfolios and maintain strong relationships
Lead strategy on new business pitches and support team members
Benefits
Opportunity to work in a leadership role within a dynamic team
Exposure to high-level client interactions and presentations
Chance to represent the agency in industry events and panels
Support for career development and mentorship within the team
Collaborative and positive work culture
Access to innovative tools and methods in strategy development
Full Job Description
Agency: Omnicom Precision Marketing
Job Function: Strategy and Planning
Job Subfunction: Strategy
Job Description:
MRM Health is seeking an SVP, Brand Strategy Director to join our team. This individual will contribute to key client work and be a strategy thought leader as well as play a leadership role on the Strategy team.
Responsibilities:
CLIENT WORK LEADER
Inspire and initiate marketing solutions that are original in concept and aid clients to transform their brands and grow their businesses
Produce groundbreaking brand, culture, customer, and media insights
Develop the ideas that power our Creative work and galvanize our cross-functional partners
Determine strategy and tactics across the journey to enable brands to grow relationships with people, from engagement and conversion to retention and advocacy
Develop omni-channel ecosystems, including digital, experience, content, CRM, social, and traditional across paid / owned / earned
Integrate across different types of strategy, from business / digital transformation and brand to experience, CRM, content, and social
Partner across disciplines with Creative, Media, Technology, Data, Business Leadership, others
Ensure all strategic development is consistently linked to the client's challenges and opportunities and provide input into measurement and optimization
Present to the highest level of an organization and effectively persuade others, making the complex simple and the simple compelling
Manage a portfolio of key clients, contributing day-to-day in a leadership capacity
Own select senior client relationships, maintain dialogue to ensure day-to-day success, and proactively identify new opportunities to generate impact and drive organic growth
Lead strategy on new business pitches
Provide leadership and support to Strategy team members to ensure they deliver successfully
THOUGHT & CAPABILITY LEADER
Develop and introduce new methods that enhance brand relationships with people and makes meaning for our clients
Introduce imaginative ways to do research, data collection, analysis, insights & idea development
Develop and evolve the strategy process in a significant way
Expand the overall profile of Strategy at the agency and network
Represent MRM in the industry (e.g., deliver a talk, be a judge on an awards panel)
TEAM LEADER
Support the Strategy Lead in leading and managing the PRN team
Lead the development of methods that inspire and engage staff, and provide an environment that encourages great ideas to flourish
Provide input into scoping and staffing to ensure understanding of the need and matching to Strategy resource capability and availability
Identify competency gaps and plans to fill and grow
Manage the career development of team members, including coaching and mentoring
Attract the best talent
Represent the team to the rest of the agency and network
Nurture a culture oriented towards positivity, problem-solving, and resourcefulness
Foster a sense of community on the Strategy team
Education and Experience:
12+ years directly-related experience
7+ years supervisory and management experience
Experience across multiple categories, with significant experience in pharma/healthcare and CPG
Understanding of Business & Digital Transformation Strategy, Brand Strategy, Experience Strategy, CRM Strategy, Content Strategy, Social Strategy
Experience working with segmentation and journeys, understanding of how brands grow relationships with people
Experience building go-to-market plans across omnichannel ecosystem
Ability to inspire Creative teams
Comfort and confidence with technology required to enable brand relationships, including up-to-date knowledge of mar-tech
Bachelor's degree in a relevant area
Strong collaboration skills and flexibility with different ways to work is required
Exceptional communication skills - on the page and in presentation
Curiosity, passion, collaborative spirit, optimism to find the answer, and work ethic to deliver
This role will be based in New York City. The salary range for this position is $225,000-$300,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
$225,000-$300,000
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
About Harrison and Star
Harrison and Star is a healthcare advertising agency that provides marketing and advertising services to pharmaceutical and biotechnology companies. The company offers a range of services including brand strategy, creative development, digital marketing, and market research. Harrison and Star was founded in 1986 and is headquartered in New York, New York.
