Qualifications

• 5+ years of media planning, strategy, or communications experience in an agency or similar environment.
• Client-facing experience is required; integrated agency experience is preferred.
• Expertise in developing media strategies for CPG or consumer-focused brands.
• Experience with new-to-market/startup brands is preferred.
• Strong knowledge of digital and traditional media channels, including Video, Social, Search, Programmatic, Retail Media, OOH, Audio, Print, and TV.
• Hands-on experience with both media planning and activation is required.
• Familiarity with research and measurement tools, as well as AI tools, is required.
• Exceptional communication, presentation, and storytelling skills.

Responsibilities

• Lead the development of integrated media strategies and plans that meet client business objectives.
• Serve as the day-to-day strategic lead for clients, ensuring deliverables are accurate and timely.
• Analyze briefs, consumer insights, and category trends to identify growth opportunities.
• Present strategic recommendations and performance insights with confidence and clarity.
• Oversee campaign execution, optimization, and reporting across all channels.
• Manage team workload while mentoring junior staff and fostering a collaborative culture.
• Partner with various internal teams to create fully integrated marketing solutions.
• Maintain accuracy in planning documents, financial trackers, and campaign materials.
• Stay updated on media trends and evolving consumer behaviors to drive innovation.

Benefits

• Flexible work schedule with in-office days in Sausalito and remote work on Mondays and Fridays.
• Opportunity to mentor and develop junior team members.
• Environment encouraging collaboration and strategic thinking.
• Exposure to various media channels and innovative technologies.
• A fast-paced and dynamic agency culture.