Bachelor's degree in marketing, communications, business, or related field required.
2-4 years of experience in legal marketing and/or business development, preferably in a law firm.
Knowledge of the Healthcare and Life Sciences sector is advantageous.
Strong written and verbal communication skills for creating compelling marketing content.
Highly organized with attention to detail and project management skills.
Proficient in Microsoft Office and CRM/marketing platforms like DealCloud, InterAction, Salesforce, or Foundation.
Interest in leveraging AI technology for enhanced productivity.
Responsibilities
Collaborate with practice group leaders and attorneys on business development initiatives.
Lead the creation of customized client pitches and RFP responses.
Maintain practice-specific experience lists and business development content.
Coordinate client events, sponsorships, webinars, and conferences.
Analyze market trends and competitor activity to inform strategy.
Update the firm's website and marketing materials for practice groups.
Partner with colleagues on firmwide marketing and business development initiatives.
Benefits
Opportunity to work in a dynamic legal service area.
Access to innovative AI technology for efficient work.
Collaborative environment with practice group leaders and attorneys.
Professional development opportunities within a reputable firm.
Flexible work locations in New York, Chicago, or Richmond.
Full Job Description
Overview
McGuireWoods LLP has an opening for a Senior Business Development Coordinator to support the firm's Healthcare and Life Science department. This position plays a key role in executing strategic marketing and business development initiatives focused on driving growth and visibility for one of the firms' most dynamic legal service areas. The ideal candidate will bring strong experience in legal marketing and business development within a law firm setting. This position is available in our New York, Chicago, and Richmond offices.
Responsibilities
Collaborate with practice group leaders and attorneys to implement business development initiatives and pursue strategic growth opportunities.
Lead the preparation of customized client pitches, RFP responses, and other client-facing materials.
Maintain practice-specific experience lists, matter highlights, and business development content.
Coordinate and support client events, sponsorships, webinars, and conference engagements.
Track and analyze market trends, competitor activity, and client developments to inform strategy.
Ensure timely updates to the firm's website, marketing materials, and internal knowledge systems for the practice groups.
Partner with colleagues across the Marketing and BD department on firmwide initiatives.
Qualifications
Bachelor's degree required, preferably in marketing, communications, business, or related field.
At least 2-4 years of experience in legal marketing and/or business development; law firm experience strongly preferred.
Demonstrated knowledge of the Healthcare and Life Sciences sector is a plus.
Excellent written and verbal communication skills, with the ability to translate complex legal services into compelling marketing content.
Highly organized with strong attention to detail and the ability to manage multiple projects and deadlines.
Proficiency in Microsoft Office and CRM/marketing platforms such as DealCloud, InterAction, Salesforce, or Foundation.
Interest in using innovative AI technology, including Harvey and Copilot, to support efficient high-impact work.
Have more questions? Connect with a recruiter directly. #LI-KB1
About McGuireWoods
McGuireWoods LLP is a US-based international law firm. Their largest offices are in Richmond, Virginia, Charlotte, North Carolina and Chicago, Illinois.