3-6+ years in social media management for consumer brands
Deep understanding of each major social media platform's performance metrics
Hands-on content creation skills for copy, graphics, and video editing
Proven success in growing brand presence and engagement
Highly organized self-starter, capable of managing editorial timelines independently
Analytical mindset, proficient in pulling and interpreting analytics
Experience in home, lifestyle, or design sectors is a plus
Responsibilities
Own and implement social media strategy for assigned brand across various platforms
Create and maintain a balanced content calendar incorporating storytelling and engagement
Collaborate with Content Creator for video/photo content production
Craft engaging copy for posts and short-form videos
Manage community interactions promptly and professionally
Coordinate with Influencer team to enhance brand messaging
Stay updated on social trends and adapt strategies accordingly
Monitor and report on social performance metrics
Support brand campaigns with timely social media content
Work with Performance team on paid promotion of organic posts
Benefits
Lead social media for a brand with significant investment and growth opportunities
Collaborate with a dedicated Content Creator and skilled marketing team
Share insights and strategies with peers across the brand portfolio
Contribute to the development of a top-tier internal agency from inception
Full Job Description
About the role
We're looking for three Social Media Managers - one dedicated to each brand in our portfolio - to own day-to-day social media execution and grow engaged communities across platforms. This is a hands-on role for a social-native marketer who can move from creative ideation to post-ready execution quickly, while keeping a clear eye on what's working and what's not.
Each Social Media Manager will report into the Director of Social Marketing and manager Content Creators and work closely with the Influencer team and brand stakeholders to build a consistent, compelling, and on-brand social presence. While each role supports a single brand, managers will collaborate across the team and share best practices.
The ideal candidate is equal parts creative and analytical - someone who genuinely loves social media, understands platform nuance, and can develop content strategies that build brand affinity and drive real engagement.
What You'll Do
Own social media strategy and execution for your assigned brand across all active platforms (Instagram, TikTok, Facebook, Pinterest, and others)
Develop and manage a content calendar that balances brand storytelling, product promotion, community engagement, and trend participation
Brief, direct, and collaborate with your brand's Content Creator on video and photo content needs
Write compelling copy for posts, captions, Stories, and short-form video
Manage community engagement, responding to comments, DMs, and mentions in a timely, brand-appropriate voice
Coordinate with the Influencer team to amplify creator content and align on brand messaging