This is an on-site role based in out San Francisco HQThe OpportunitySearch is changing. Developers and technical buyers increasingly discover products through ChatGPT, Claude, Google AI, and coding agents, not just through traditional search.
As Reducto's SEO & GEO Lead, you'll own how Reducto is discovered across both traditional search and AI-powered answer engines. You'll set the strategy and execute it hands-on, building the technical foundation, content, and measurement systems that make Reducto the authoritative answer for document intelligence and agentic document workflows.
This is a high-ownership individual-contributor role. You'll work across our marketing site, blog, documentation, cookbooks, comparison and industry pages, and third-party surfaces. You'll partner closely with Growth, Product Marketing, Brand, Product, and Engineering while personally shipping technical improvements and high-quality content.
What You'll Do- Own Reducto's organic growth strategy across SEO, AEO/GEO, and AI-driven discovery.
- Improve Reducto's visibility across search (e.g., Google), conversational assistants such as ChatGPT, Claude, and Perplexity, and the coding agents developers use to build.
- Lead technical SEO across crawlability, indexation, rendering, internal linking, redirects, and site architecture.
- Work directly in our marketing website codebase and CMS to implement improvements, debug issues, and ship changes.
- Research, write, edit, and optimize technical content that answers real developer and buyer questions.
- Strengthen Reducto's authority through entity consistency, structured references, earned mentions, and high-quality third-party coverage.
- Define and own measurement across rankings, non-branded visibility, organic traffic, AI citations and share of voice.
- Build or own dashboards for monitoring ranking changes, indexing issues, crawl anomalies, technical regressions, and Reducto's presence in search and AI-generated answers.
- Stay ahead of changes in search and AI discovery, translating new developments into a clear point of view and prioritized roadmap.
You'll Thrive Here If You- Hold yourself to a high bar for quality and precision.
- Have 5+ years of experience in SEO, organic growth, technical marketing, or a related field, with measurable results.
- Have deep technical SEO fluency and are comfortable implementing changes in a CMS or codebase.
- Understand how content strategy, information architecture, and editorial quality drive both traditional rankings and AI citations.
- Have hands-on experience experimenting with AEO/GEO, including how AI assistants retrieve, reference, and surface content.
- Are comfortable with tools such as Google Search Console, GA4 or PostHog, Ahrefs or Semrush, crawl and log-analysis tools, and AI-visibility platforms.
- Can define meaningful metrics, build dashboards, and use data to prioritize your work.
- Operate well in fast-changing, high-growth environments.
- Take full ownership from idea through implementation and measurement.
Bonus Points If You- Have worked in B2B SaaS, developer tools, AI infrastructure, or another technically complex category.
- Have built an SEO or organic growth program from an early-stage foundation.
- Have experience with modern frontend frameworks and rendering strategies.
- Have built programmatic landing pages or scaled technical content operations.
- Have experimented with machine-readable documentation or content designed for coding agents.
- Care deeply about combining technical excellence with business impact.
Why Reducto- Impact: Your work directly shapes how the world's best AI companies access and use enterprise data.
- Speed: We move fast, ship often, and iterate in days, not months.
- Learning: Work alongside world-class engineers, operators, and founders who care deeply about product, precision, and velocity.
Benefits- Unlimited PTO, because great work requires recharging.
- Daily Lunch, enjoy free lunch with teammates in the office.
- Commuter Reimbursement, we'll cover your transportation costs.
- Comprehensive Insurance, medical, dental, and vision.
- Health and Wellness Budget, up to $150 per month for wellness spending such as gym memberships or fitness classes.
- Parental Leave, flexible scheduling that works for you and your family.
This is an in-person role based in our San Francisco office. We're an early-stage company, we move fast and work hard. Please apply only if that excites you.
