10-15+ years of experience in digital media or growth-focused environments
Proven track record in audience growth and engagement
Expertise in SEO, social media, newsletters, and digital distribution
Experience with affiliate commerce and subscription models
Strong background managing multi-brand portfolios
Ability to lead cross-functional teams effectively
Strong analytical skills with a focus on growth metrics and conversion optimization
Responsibilities
Own the overall strategy for audience growth across a diverse range of publications.
Develop and implement community engagement strategies to enhance reader loyalty.
Drive the growth initiatives for affiliate commerce and subscription services.
Lead the strategy for premium memberships and paid subscriptions.
Oversee paid acquisition strategies leveraging various digital channels.
Define and track key performance indicators related to growth and engagement.
Utilize data and experimentation to refine and enhance performance.
Benefits
Opportunity to lead a large and diverse portfolio of global publications
Dynamic and entrepreneurial work environment
Collaborative culture across editorial, tech, and commercial teams
Opportunity to influence sustainable consumer revenue streams
Innovative focus on leveraging data for strategic growth
Full Job Description
Senior Vice President / General Manager, Audience & Growth
We are seeking a dynamic, entrepreneurial Senior Vice President / General Manager, Audience & Growth to scale audience reach, engagement, and consumer revenue across a portfolio of 10+ global digital media publications. As the leader, you will define and execute a holistic growth strategy that transforms audience reach into loyal communities and sustainable consumer revenue streams. We vision the ideal candidate to be a modern media operator with a strong growth mindset and a general manager's perspective, having a deep understanding of how audience engagement, community, and monetization work together to build durable, scalable media businesses.US-based in NYC, Austin, SF, or Boston
Key Responsibilities:
Own the strategy and performance for audience growth across all publications and platforms.
Build and scale community-driven audience engagement strategies that deepen reader relationships and loyalty.
Own the growth of affiliate commerce and subscription businesses across the portfolio.
Lead paid subscription and premium membership strategy
Oversee paid acquisition across search, social, and emerging channels
Define KPIs across audience growth, engagement, and revenue
Leverage data and experimentation to optimize performance
Deliver insights and reporting to executive leadership
Experience:
10-15+ years in digital media, consumer platforms, or growth-focused environments
Proven success in audience growth, engagement, and consumer revenue
Deep expertise in SEO, social, newsletters, and digital distribution