Jam City is on the hunt for the best and brightest Senior User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We're looking for a talented media buyer with a passion for marketing, user acquisition and games. This role will support the marketing team's efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye-catching creative, and manage budgets and marketing strategy.
RESPONSIBILITIES- You'll be responsible for managing a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio
- Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing
- Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale
- Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy
- Communicate regularly and clearly to cross-functional teams, including the product/game team and leadership
- Identify opportunities for automation and process improvements
- Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.
QUALIFICATIONS- 2+ years of experience in performance marketing
- Experience with Google, ad networks, DSPs or other media platforms
- Strong Excel (and their Google suite equivalents) and analytical skills
- Ridiculously awesome work ethic
- Experience managing relationships with media platforms
- Excellent written and spoken communication skills
- Ability to thrive in a fast-paced environment, managing multiple priorities effectively
- Quick and willing learner with a proactive approach to problem-solving
- A passion for casual and mobile games!
In compliance with local law, we are disclosing the compensation for this role. The range listed is just one component of Jam City's total compensation package for employees, which may also include annual bonuses, short- and long-term incentives, and program-specific awards. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, certifications, location, business needs, or market demands. This range is based on a full-time position. This range may be modified in the future. In addition, Jam City provides a variety of benefits to employees, including but not limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan, life, disability, and accident insurance. Pay Range: $75,000 - $90,000 salary per year.
