Wrapbook

Senior SMB Digital Success Lead, Commercial

Wrapbook • $100K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in customer success or a similar customer-facing role with focus on retention and expansion.
  • Experience building, tuning, and running AI agents and workflows.
  • Ability to own deliverables and design measurable processes.
  • Experience working at scale to provide consistent support across the SMB base.
  • Capacity to influence cross-functional teams without authority and work comfortably in ambiguous situations.
  • Experience in commercial entertainment or FinTech sectors preferred but not required.

Responsibilities

  • Own the entire Commercial SMB business as the primary point of contact.
  • Create a proactive success model to enhance onboarding, adoption, and expansion through AI-assisted engagement.
  • Fully manage SMB onboarding, adapting the curriculum and delivery based on customer feedback.
  • Lead the rollout of AI agents for SMB, collaborating with relevant teams to drive adoption.
  • Collaborate with Sales, Marketing, and RevOps to expand the SMB portfolio and align service provision.
  • Define success metrics in collaboration with leadership and execute plans to achieve them.
  • Act as the voice of the SMB customer, relaying insights to product and operations teams.
  • Document and share successful workflows to scale the approach beyond the SMB segment.

Benefits

  • Unlimited Paid Time Off.
  • Work from anywhere in Canada and USA.
  • Health and Dental benefits.
  • Up to $1,500 USD/$2,025 CAD towards home IT setup.
  • Up to 2% matching RRSP/401K.
  • Learning and Development opportunities.
  • Up to $50 USD/$67.50 CAD towards Internet/Cell phone service.
Full Job Description
The Opportunity - SMB Digital Success Lead - (Remote - USA & Canada)

We're looking for a Sr. SMB Digital Success Lead to build how Wrapbook serves its Commercial SMB customers. You'll own the SMB business end to end and turn it into a proactive success model where onboarding is faster, risks are caught early, and customers get help when it matters - all starting from what customers actually do, at scale.

SMB is where our agent-first approach to Customer Success moves fastest - the segment where you can shape what proactive, AI-powered success looks like. If you'd rather design a model than inherit one, this is a rare shot to set the standard for how a whole segment gets served.

What you'll do:
  • Own the Commercial SMB business (accounts, cases, outreach, and retention) as the single owner and point of contact across Sales, Support, and Partners.
  • Build a success model that catches risk early and drives onboarding, adoption, and expansion across the whole SMB base through AI-assisted engagement.
  • Own SMB onboarding fully: the curriculum, how it's delivered, and the results. Keep improving it based on what the case queue and agent signals tell you about where customers get stuck.
  • Lead the agent rollout for SMB. Work with the AI team to design the model and to build, test, and drive adoption of the AI agents and SMB app. Own every agent that touches SMB, from requirements through adoption.
  • Work with Sales, Marketing, and RevOps to grow the SMB portfolio: surface expansion and Mid-Market opportunities, shape adoption campaigns, and align on segmentation and coverage so every account gets the right level of service.
  • Partner with your leader and AI Ops to define what good looks like and execute on the plan to exceed those targets.
  • Be the voice of the SMB customer. Bring product, process, and enablement insights from the front line back to the teams who can act on them.
  • Help scale what works across Commercial Success. Document and share workflows, wins, and playbooks so the approach can grow beyond SMB.

What you'll have:
  • 3+ years in customer success or a similar customer-facing role, and a track record of owning retention and expansion outcomes.
  • Real AI building skills, not just AI usage. You've built, tuned, and run AI agents and workflows, and you know what to automate and what needs a human.
  • Strong program ownership and process design. You can own a deliverable others execute, and rebuild an undocumented, reactive motion into a measurable one.
  • Comfort working at scale, designing systems that serve the entire SMB base well - so every customer gets consistent, proactive support.
  • Cross-functional influence without authority (AI, RevOps, Marketing, Support), comfort with ambiguity, and the credibility to be the single point of contact for a whole segment.
  • Prior experience in the commercial entertainment or FinTech sectors is preferred but not required.


Why Join Us

At Wrapbook, creativity meets technology - and not just in the product.

In addition to a competitive salary and all the benefits you can expect from a fast-growing technology company, you'll get access to a team of creative problem solvers and the chance to see your contributions make large impacts. Benefits include:
  • Unlimited Paid Time Off
  • Work from anywhere in Canada and USA
  • Health and Dental benefits
  • Up to $1,500 USD/ $2,025 CAD towards IT set up for your home
  • Up to 2% matching RRSP / 401K
  • Learning and Development opportunities
  • Up to $50 USD/ $67.50 CAD towards Internet/Cell phone service

Apply Now

Have we got your attention? Submit your application today and a member of our Talent team will be in touch with you shortly!

#LI-Remote

About Wrapbook

Wrapbook is a software company that provides a platform for managing payroll and compliance for the entertainment industry. The company's platform automates the onboarding process for crew members, manages payroll and timecards, and ensures compliance with labor laws and union rules. Wrapbook's platform is used by production companies, studios, and independent producers to manage their payroll and compliance needs. The company was founded in 2018 and is based in Los Angeles, California.
Learn more about Wrapbook
Size
50 employees
Industry
Founded
2018

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