Bachelor's degree in marketing or related field preferred
3+ years of experience in SEO, including client account strategy
Advanced proficiency with GA4, Google Search Console, Looker Studio, and Ahrefs
Skilled in interpreting performance data and crafting clear, narrative reports
Strong analytical skills to prioritize impactful SEO investments
Experience managing external contractors for link building is a plus
Exceptional client communication and storytelling abilities
Responsibilities
Collaborate with a diverse team on SEO and AI search strategy for multiple clients
Lead keyword and AI prompt research to drive content strategy and execution
Own and execute technical health audits to ensure website performance
Implement and oversee internal linking strategies across client accounts
Manage backlink acquisition efforts through external partnerships
Continuously monitor SEO performance using industry-standard tools
Communicate and report SEO strategies and results clearly to clients
Benefits
75% healthcare coverage for employees and 50% for dependents
401(k) with a 4% company match
A flexible, Results Only Work Environment (ROWE)
12 weeks paid parental leave for primary caregivers
Free access to a company library for books and training materials
Full access to an on-site gym with amenities
Discounted corporate passes for local attractions like Thanksgiving Point and Sundance
Full Job Description
What You'll Do
Work on a team with a content marketer, advertiser, designer, and your manager - the account director. Your team works with about 7-10 clients. You will serve as the SEO and AI Search expert on your team, owning end-to-end organic and AI search strategy - translating each client's product offering and target personas into strategic direction across:
Content Strategy
Ensure query research (keyword and AI prompt research), content mapping, and content consolidation are happening on the cadence each client's SOW calls for, and take ownership of the strategic direction that comes out of them.
Collaborate with content, advertising, and design teams to align SEO initiatives with broader marketing goals.
Stay ahead of algorithm changes, platform updates, and emerging search trends - including AI-driven search - and share what you learn with the broader team.
Technical Fixes
Own the account's technical health strategy, making sure Full Technical Audits and ongoing monitoring are happening on schedule and issues are resolved before they affect performance.
Internal Linking
Ensure internal link audits and strategy are being executed on schedule across the account, and take ownership of the strategic direction behind them.
Backlink Acquisition
Take ownership of backlink fulfillment relationships with BASE or outside contractors, making sure strategic allocation, anchor text guidance, and outreach recommendations are being followed and producing quality links (DR30+, doFollow, indexable, relevant).
Results Tracking and Monitoring
Closely monitor results across STAT, Ahrefs, GSC, and GA4, and be the one to raise the alarm early when a strategy isn't working - then lead the pivot.
Own client communication and reporting for your accounts' SEO initiatives, confidently explaining strategy, results, and recommendations in a way that connects search metrics to real business outcomes.
Contribute to process improvement and knowledge sharing, helping evolve internal playbooks, templates, and reporting standards for the search marketing team.
What We're Looking For
Bachelor's degree in marketing or a related field (preferred, not required)
3+ years of experience in SEO/organic search, including experience owning strategy across multiple client accounts
Advanced proficiency with GA4, Google Search Console, Looker Studio, and Ahrefs (or comparable tools)
Skilled in interpreting performance data and translating it into a clear, client-ready narrative - not just what happened, but why
Strong analytical and strategic thinking, with the ability to prioritize where a client's SEO investment will have the biggest impact
Experience directing or coordinating outside contractor/vendor relationships (e.g., link-building partners) is a plus
Advanced client communication and storytelling skills
Benefits
Healthcare
Medical: 75% paid for employees; 50% for dependents
Dental: 75% paid for employees; 50% for dependents
Vision: 75% paid for employees; 50% for dependents
Life Insurance: 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)
Savings + Retirement
HSA with up to $150/month match (rolls over and is yours permanently)
FSA option for dependent care
401(k) with up to 4% company match
ROWE (Results Only Work Environment)
This is a big one. We don't track hours, but we care deeply about results. You work when, where, and how you want - as long as the work gets done. No vacation policy, no time tracking, no office requirements. Autonomy and accountability go hand in hand here. You're always welcome in our Lehi office (coworkers + snacks!), but you choose when you come in.
Parental Leave
Primary caregiver: 12 consecutive weeks paid
Secondary caregiver: 6 consecutive weeks paid
Perks
97th Floor Library: Ask for a book and we'll buy it. Read anything already on the shelf. No checkouts required.
Conferences & Training: We cover most online trainings and local conferences, plus occasional out-of-state events (travel included) with manager approval.
On-site Gym: 24/7 access with lockers and showers.
Thanksgiving Point Corporate Pass: Up to 8 people per visit; discounts included.
Sundance Corporate Pass: Winter and summer access for skiing, boarding, hiking, and more.