ZAGG Inc (NASDAQ: ZAGG) is a publicly traded company based in South Salt Lake, Utah. It is best known for its line of protective coverings for consumer electronics and hand-held devices under the brand name InvisibleShield. The companys flagship product, the InvisibleShield, was created by Phillip Chipping, who then formed Protective Solutions, Inc. in March 2005 and started selling the InvisibleShield product online, and in locally owned gadget retailers. The company began in a back yard shed, selling $200 worth of goods per day. A few months later, in September 2005 (two weeks after Apple Inc. had released the first iPod nano)[original research?] the company sent out a press release announcing their concept of offering full-body gadget protection with a patented, clear protective film as a new alternative to bulky cases. Due to the high level of response, the company began designing full-body InvisibleShields for many different types of electronic gadgets. In January 2006, Chipping brought in Robert G. Pedersen II, a friend and mentor who previously acted in an advisory capacity, as a partner with the title of CEO, while Chipping retained the title of president and founder. Later that year, after buying out Chipping, Pedersen became the largest shareholder. In 2010, he was also named the Ernst & Youngs Entrepreneur of the Year. In August 2012, Pedersen stepped down as CEO and Chairman following a margin call, and Randall Hales, previously President and COO, became interim CEO. In December 2012, Hales was named CEO by the Board of Directors. As of June 2013, the company has over 250 employees.