Senior Sales Manager

Frida

$100K — $120K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business or Marketing
  • 4+ years in a sales-related field, preferably CPG or retail
  • Experience with national retailer platforms (e.g., Partners Online, Retail Link)
  • Proficient in Microsoft Office (Excel & PowerPoint)
  • Excellent written and verbal communication skills
  • Strong organizational and multitasking abilities
  • Self-starter capable of working independently and collaboratively

Responsibilities

  • Manage the Target business and key retailer account relationships in partnership with the Sr. Director of Sales
  • Develop actionable retailer-specific sales reporting
  • Oversee retailer pipeline management and communicate changes to relevant teams
  • Collaborate with Operations to provide retailer updates and ensure accurate pipeline status
  • Set up new items for successful omni-channel launches with retailers
  • Partner with the Digital Team to update retailer product pages and analyze competitive presence
  • Lead ISM/Display planning and execution across teams
  • Assist in the annual retailer negotiation planning process

Benefits

  • Comprehensive medical, vision, and dental plans
  • Employer-paid life insurance and supplemental insurance options
  • 401k matching up to 4% with immediate vesting
  • Generous paid time off including floating holidays and a birthday day off
  • Pregnancy and parental leave
  • Weekly wellness programming in-office
  • Dog-friendly office environment
  • Opportunities for professional and personal development
  • Employee product discounts and company-wide events
Full Job Description
How You Will Make an Impact

Frida is looking for a Senior Sales Manager to join our Sales Team and focus on managing retailer accounts and relationships as well as assisting the team overall to drive the Frida business forward. The Senior Sales Manager will be driven to achieve success, detail-oriented, and a collaborative partner. This is a remote role, but must be located in Minneapolis, MN.

Core Responsibilities:
    • Partner with the Sr. Director of Sales to manage the Target business and key retail account relationship
    • Develop retailer specific reporting that delivers actionable insights related to Sales, Share, Competition, Inventory, and Retailer P&L
    • Management of retailer pipeline - ensuring future distribution changes (new items, expansions, swaps, deletions) are communicated to sales, planning, and marketing teams
    • Work directly with Operations team to provide retailer updates (changes to ship to trade dates, revisions, pricing, etc.) and update the retailer pipeline accordingly
    • Own new item set up to ensure retailers have everything needed for a successful omni-channel launch
    • Partner with Digital Team to keep retailer PDPs up to date, and provide insights back into internal teams on competitive online presence
    • Lead ISM/Display planning and execution by coordinating between retailers, external vendors, and internal design/marketing teams
    • Assist with annual Retailer negotiation planning process
    • Partner with peer Senior Sales Manager and Director of Sales to create weekly internal executive-level retailer recaps


What You Will Need
    • Bachelor's Degree in Business or Marketing
    • Experience with national retailer platforms, ie Partners Online, Retail Link, Stibo
    • 4+ years experience in sales related field; CPG or retail experience is highly preferred
    • Proficient knowledge of Microsoft Office, including Excel, and PowerPoint
    • Ability to work in a fast-paced environment in which requirements & priorities constantly change
    • Excellent written and verbal communication
    • Strong organizational and multitasking skills with high attention to detail
    • A self-starter with an ability to complete tasks both independently and collaboratively as part of a team


Why You Will Love Working at Frida

We offer a comprehensive and thoughtfully designed benefits package to support our employees:
  • Robust health benefits including:
    • Comprehensive medical, vision, and dental plan options
    • Employer paid life insurance
    • Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability, Cancer Coverage, and more
    • FSA & HSA
  • 401k matching up to 4% with immediate vesting
  • Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, floating holidays, and a birthday day off!
  • Pregnancy and parental leave
  • Weekly wellness programming in-office
  • Dog friendly office - feel free to bring your best buddy with you to work!
  • Learning & development opportunities for professional and personal growth
  • Company-wide events & outings. Team engagement is at the center of our culture. This ranges from small department-specific teambuilding or informal outings to our annual Fam Jam family carnival that celebrates the people in your life who support you in bringing your best self to work each day. We also host an annual Day of Service to support our local Miami community, and provide a variety of volunteer opportunities throughout the year that support our mission to serve parents and children.
  • Exclusive employee product discounts


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