The RealReal

Senior Revenue Strategy Manager

The RealReal$175K — $180K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA or advanced degree preferred.
  • 6+ years of experience in Management Consulting, Strategy, or Business Operations with a focus on strategy development and program management.
  • Proven cross-functional leadership skills to align diverse teams with competing priorities.
  • Strong analytical skills with business acumen; comfortable using data for decision-making.
  • Exceptional organizational skills to break complex goals into manageable tasks.
  • Effective communicator who can convey complex data to executive stakeholders clearly.
  • Creative problem solver, motivated by innovation and challenging existing processes.
  • Experience with business intelligence tools such as Tableau, Looker, or Power BI.

Responsibilities

  • Collaborate with executives to identify and prioritize strategic revenue opportunities.
  • Develop business cases and project charters outlining objectives and resource needs.
  • Lead cross-functional teams to drive strategic initiatives from conception to launch.
  • Establish timelines, milestones, and governance structures to ensure accountability.
  • Identify and manage bottlenecks and risks to guarantee on-time project delivery.
  • Define KPIs for initiatives and build dashboards to monitor success.
  • Conduct post-launch reviews to analyze performance and derive insights for future initiatives.
  • Synthesize data into impactful updates for the executive team.

Benefits

  • Employee Stock Purchase Plan
  • 401K with Company Match
  • Medical, Dental & Vision Insurance
  • Paid Parental Leave
  • 9 Paid Company Holidays
  • Flexible Time Off (With Manager Approval)
Full Job Description
About The Role
As a Senior Revenue Strategy Manager at The RealReal, you will lead the definition, execution, and measurement of our highest-priority strategic revenue initiatives. In this role, you will sit at the intersection of Sales, Marketing, Product, Merchandising, Finance, and Operations, serving as the primary program manager and orchestrator of our cross-functional growth roadmap. You will be responsible for building robust business cases, establishing clear project governance, and tracking impact.

We are looking for a highly collaborative, execution-focused leader to work cross-functionally and operationalize our Revenue goals. The ideal candidate has a deep understanding of sales, revenue operations and program management, excels at translating high-level strategy into structured, actionable project deliverables, and has a proven track record of driving top-line growth in a fast-paced environment.

What You Get To Do Every Day
  • Partner with executive leadership to identify, prioritize, and scope strategic revenue opportunities (e.g., channel optimization, retention campaigns, etc.).
  • Build business cases and structured project charters that clearly outline objectives, resource needs, and expected ROI.
  • Lead complex, cross-functional teams to execute strategic initiatives from conception to launch.
  • Establish project timelines, milestones, and governance structures to keep teams accountable and moving fast.
  • Proactively identify bottlenecks, manage risks, and unblock with cross-functional partners to ensure on-time delivery.
  • Define the key performance indicators (KPIs) for each initiative and build dashboards to track success.
  • Conduct post-launch reviews to analyze performance against targets and extract insights for future playbooks.
  • Regularly synthesize data into concise, high-impact updates for the executive team.


What You Bring To The Role

Minimum Requirements:
  • Education: Bachelor's degree, an MBA or equivalent advanced degree preferred.
  • Experience: 6+ years of experience in Management Consulting, Strategy, or Business Operations-ideally with an emphasis on strategy development and program management.
  • Cross-Functional Leadership: A proven track record of leading by influence. You can get cross-functional partners aligned on the same page, even when they have competing priorities.
  • Analytical Rigor: Strong business acumen & modeling skills. You are comfortable diving into spreadsheets, analyzing revenue metrics, and using data to back up your decisions.
  • Execution Focus: Exceptional organizational skills. You know how to break down a corporate goal into digestible, sprint-by-sprint deliverables.
  • Communication: The ability to translate complex data and cross-functional dependencies into clear, concise updates for executive stakeholders.
  • Creative Problem Solver: Highly motivated by creating new solutions and able to challenge the status quo.
  • Business Intelligence: Experience with BI tools (e.g., Tableau, Looker, Power BI).

Preferred Requirements:
  • Sales Model Understanding: Familiarity with Sales funnel metrics, including leads, conversion, GMV, Active Customer Base, Retention, etc., ideally in Retail or Marketplace environment


Compensation, Benefits, + Perks
  • Employee Stock Purchase Plan
  • 401K with Company Match
  • Medical, Dental & Vision Insurance
  • Paid Parental Leave
  • 9 Paid Company Holidays
  • Flexible Time Off (With Manager Approval)
  • Find out more about our Benefits here.


The expected salary range for this role is $175,000.00-$180,000.00. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate's skills, experience, market demands, and internal parity. Additionally, salary is just one component of TRR's total rewards package. Depending on role, employees may also be eligible for a bonus program, incentive pay and benefits.

About The RealReal

The RealReal is a luxury online consignment store that specializes in authenticated, pre-owned designer fashion and accessories. The company was founded in 2011 by Julie Wainwright and has since grown to become a leading player in the online luxury consignment market. The RealReal employs a team of experts who carefully inspect and authenticate every item sold on the platform, ensuring that customers receive only the highest quality products. The company is committed to sustainability and has implemented several initiatives to reduce waste and promote circular fashion. The RealReal is headquartered in San Francisco, California and has additional offices in New York, Los Angeles, and Washington D.C.
Learn more about The RealReal
Size
2,604 employees
Market Cap
$114.8 million
Industry
Net Income
-$175.8 million
Founded
2011
Revenue
$299.9 million
NASDAQ

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