Senior Manager, Online North America - Dr. Jart+Reports to: VP, North America Online
Dotted line to: Directors of DTC and Retailer.com
Position OverviewAre you a digitally fluent, commercial brand builder who is equally excited to articulate a three year plan as you are to get it done and manage to metrics? Are you energized by the chance to shape a brand's online future and turn a bold vision into real business growth? As Senior Manager, Online North America - Dr. Jart+, you will be a key player in shaping how Dr. Jart+ shows up and grows in the digital world. You will bring together brand storytelling, site experience, commercial programming, digital marketing, consumer insights, and performance to help grow digital market share and create halo for the broader brand.
This is a highly hands-on role with full ownership of the Dr. Jart+ brand site, including site maintenance, optimization, merchandising, content, promotional programming, and day-to-day performance against annual financial targets. You will also steer and support the broader online ecosystem, partnering closely with Account Leads on Retailer.com and internal TikTok Shop and Amazon teams on those channels.
This role is ideal for a creative thinker, collaborative operator, and confident soft starter who is excited to take ownership, build strong partnerships, and bring ideas to life. You will partner with many cross-functional teams, keeping the GM and key stakeholders closely informed.
The role reports to the VP, North America Online, with a dotted-line relationship to the Directors of DTC and Retailer.com, who will provide mentorship, guidance, and best-practice support.
DescriptionOverall Responsibilities- Own the day-to-day maintenance, optimization, merchandising, content, and performance of the Dr. Jart+ brand site, including setting the strategy, the promotional and program calendar, and the end-to-end execution. This involves close partnership with Marketing, Planning, Supply Chain, and Customer Service.
- Serve as a key player in establishing online financial targets and identifying opportunities to drive profitable growth.cLead weekly and monthly business reporting, providing clear analysis and recommendations to leadership.
- Support the broader online vision for Dr. Jart+, including opportunities to grow digital market share and create brand halo.
- Partner with internal TikTok Shop and Amazon teams with brand priorities, launches, content, promotional plans, and performance insights.
- Ensure strong brand representation and coordinated commercial execution on Retailer.com sites.
- Identify cost-saving opportunities and ways to improve the efficiency and effectiveness of online execution.
QualificationsQualifications (ideal but not required)- Entrepreneurial and comfortable taking ownership, working through ambiguity, and moving from vision to execution.
- Strong communication, influencing, and relationship-building skills.
- High attention to detail and a strong sense of urgency.
- 5+ experience in e-commerce, digital marketing, online merchandising, site operations, or a related field; beauty, skincare, or consumer products experience preferred. Experience with e-commerce performance metrics, including sales, traffic, conversion, average order value, customer acquisition, and retention.
- Hands-on experience managing a brand.com site, including content, merchandising, promotions, site maintenance, and optimization. Familiarity with SEO, paid search, A/B testing, on-site search, CRM, digital media, and customer acquisition
- Strong analytical and reporting skills, with the ability to turn business performance into clear recommendations.
- Exposure to Retailer.com, Amazon, TikTok Shop execution and/or strategy.
- Strong project management skills and the ability to manage multiple priorities in a fast-paced environment.
- Creative, collaborative, and commercially minded, with the ability to connect brand storytelling to business results.
Pay Range:The anticipated base salary range for this position is
$102,400.00 to
$168,750.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program as well as participation in the share incentive plan. In addition,
In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
