Full Job Description
About the Role Sierra Space is seeking a strategic, highly collaborative Senior Manager, Marketing & External Engagement to lead corporate marketing, brand activation, and external engagement efforts.
This role will translate company and business priorities into focused marketing strategies, campaigns, events, sponsorships, and customer-facing experiences that strengthen Sierra Space's position across national security, civil space, and commercial markets.
The Senior Manager, Marketing & External Engagement will also own the enterprise approach to tradeshows and external engagements, ensuring investments are driven by clear business objectives, priority audiences, and measurable outcomes.
This is a hands-on role requiring strategic judgment, strong execution, and close partnership with Communications, Government Relations, Business Development, program teams, and executive leadership.
Job Responsibilities
- Own Sierra Space’s enterprise tradeshow and conference strategy, which covers annual planning, prioritization, budgets, sponsorships, exhibits, speaking opportunities, customer engagements, and executive participation.
- Develop customer-facing marketing collateral, presentations, capability materials, advertising, and brand assets fall, produced in partnership with Strategic Communications, Digital Engagement, and business teams.
- Shape Sierra Space’s brand strategy and market positioning, turning business priorities and customer insights into a differentiated and compelling market presence.
- Manages external creative, graphics, exhibit, advertising, and marketing vendors and agencies, also owning the marketing and external-engagement budgets, schedules, contracts, and performance reporting.
- Creating post-event and campaign reports that assess customer engagement, business impact, lessons learned and future investment decisions.
- Maintains awareness of competitor positioning, industry activity, and emerging opportunities in the space and defense markets.
Minimum Qualifications
- Bachelor's degree in marketing, communications, business, or a related discipline, or equivalent professional experience.
- 7+ years of relevant experience in marketing, external engagement, customer engagement, events, communications, or related functions.
- Demonstrated experience managing complex, high-visibility external engagements or marketing initiatives.
- Strong strategic and project-management skills, including experience managing significant budgets and multiple concurrent priorities.
- Ability to translate business objectives and customer insights into external engagement and marketing strategies.
- Strong executive presence and ability to work effectively with senior leaders and cross-functional teams.
- Excellent writing, presentation, and communication skills.
- Experience managing agencies, vendors, and external partners.
Preferred Qualifications
- Experience in aerospace, defense, space, or another complex technology sector is highly preferred.
- Experience working with government and national security customers or audiences.
- Familiarity with government procurement and customer environments.
- Experience using CRM, customer data, and analytics to inform marketing investments and engagement strategies.
Compensation:
Pay Range:
$155,584.00 - $213,928.00
Your actual base compensation will be determined on a case-by-case basis and may vary based on job-related knowledge and skills, education, experience, internal equity and market competitiveness.
