BridgeBio Pharma, Inc.

Senior Director, GTM Strategy & Portfolio Planning

BridgeBio Pharma, Inc. • $265K — $290K *
Pharmaceuticals & Biotech
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of experience in commercial biotech or pharma, with 7 years in marketing.
  • Proven rare disease launch experience, preferably in endocrinology or nephrology.
  • Track record of owning brand strategy through launch and commercial execution.
  • Experience leading KOL engagement programs and advisory boards.
  • Strong knowledge of FDA promotional guidelines and rare disease compliance requirements.

Responsibilities

  • Own the end-to-end brand strategy for Calci, ensuring alignment from pre-approval to commercialization.
  • Lead annual brand planning, launch readiness assessments, and commercial reporting to the Board.
  • Integrate market realities into cross-functional planning across various departments.
  • Maintain competitive intelligence on the hypoparathyroidism landscape for strategic decision-making.
  • Directly lead and develop a high-performing marketing team and foster a cohesive culture.

Benefits

  • Market-leading compensation package.
  • 401(k) with employer match and Employee Stock Purchase Program.
  • 100% employer-paid medical, dental, and vision premiums for employees and dependents.
  • Flexible, 'take-what-you-need' paid time off policy and comprehensive parental leave.
  • Opportunities for skill development and internal mobility through various professional programs.
Full Job Description
What You'll Do

The Senior Director, GTM Strategy & Portfolio Planning will own the long-term go-to-market strategy for encaleret (BridgeBio's oral CaSR negative allosteric modulator for Autosomal Dominant Hypocalcemia Type 1) and shape how BridgeBio prioritizes and sequences investment across its broader endocrine portfolio. This role sits at the center of pre-launch strategy, indication sequencing, and portfolio-level resource planning, translating deep market and competitive insight into a durable multi-year commercial roadmap. The ideal candidate is a systems-level strategic thinker who has led at least one rare disease launch and can move fluidly between long-range portfolio strategy and the field-level realities that make a launch succeed. You will report to the SVP, Sales & Marketing - Endocrinology, and be based in the San Francisco Bay Area with regular in-office collaboration.

Responsibilities
  • Own the end-to-end GTM strategy for encaleret - market entry sequencing, positioning, and long-range commercial roadmap - from pre-NDA approval through Year 1+ and beyond
  • Lead marketing portfolio planning across BridgeBio's endocrine pipeline, building the framework used to prioritize investment, sequence launches, and allocate commercial capacity across current and future assets
  • Serve as the senior commercial strategist on the encaleret Product Team, embedding market, competitive, and portfolio insight into cross-functional planning with Medical Affairs, Regulatory, Market Access, R&D, and Patient Advocacy
  • Partner with Value & Access and Finance to align long-term payer strategy, forecasting, and lifecycle planning with the broader endocrine portfolio roadmap
  • Partner closely with the HCP Marketing, Patient Marketing, and KOL Engagement functions to ensure GTM and portfolio strategy translate into coordinated field execution, serving as the strategic through-line across these teams without direct management authority over them
  • Build and govern the competitive intelligence, market research, and forecasting infrastructure that informs both encaleret's launch strategy and portfolio-level decision-making
  • Develop and present long-term GTM and portfolio strategy updates to senior leadership and the Board of Directors

Where You'll Work

This is a hybrid, San Francisco Bay Area-based role, with in-office collaboration expected Tuesday through Thursday weekly across our San Francisco and Palo Alto offices, and ~25% travel for key congresses, advisory boards, and field engagement.

Who You Are
  • Bachelor's degree required; MBA or advanced science degree preferred
  • 12+ years of commercial biotech or pharmaceutical experience, including 7+ years in marketing, GTM, or portfolio strategy roles
  • Rare disease launch and GTM strategy experience required; endocrinology or nephrology experience is a significant differentiator
  • Demonstrated experience building portfolio planning frameworks, resource allocation models, or franchise-level prioritization across multiple assets
  • Proven ability to lead through influence rather than authority, aligning marketing, medical, access, and R&D stakeholders around a shared strategy in a pre-launch, high-ambiguity environment
  • Ability to travel ~25% for key congresses, advisory boards, and field engagement
  • You have demonstrated curiosity and adaptability in adopting AI-powered tools and technologies


At BridgeBio, we strive to provide a market-competitive total rewards package, including base pay, an annual performance bonus, company equity, and generous health benefits. Below is the anticipated salary range for candidates for this role who will work in California. The final salary offered to a successful candidate will depend on several factors that may include but are not limited to the type and length of experience within the job, type, and length of experience within the industry, educational background, location of residence and performance during the interview process. BridgeBio is a multi-state employer, and this salary range may not reflect positions based in other states.

Salary

$265,000-$290,000 USD

As a global company, our comprehensive benefits may vary based on location. We have high expectations for our team members. We make sure those working hard for patients are rewarded and cared for in return.

For BridgeBio Full-Time U.S Based Roles:

Financial & Rewards
  • Market-leading compensation
  • 401(k) with employer match
  • Employee Stock Purchase Program (ESPP)
  • Pre-tax commuter benefits (transit and parking)
  • Referral bonus for hired candidates
  • Subsidized lunch and parking on in-office days

Health & Well-Being
  • 100% employer-paid medical, dental, and vision premiums for you and your dependents
  • Health Savings Account (HSA) with annual employer contributions, plus Flexible Spending Accounts (FSA)
  • Fertility & family-forming benefits
  • Expanded mental health support (therapy and coaching resources)
  • Hybrid work model with flexibility
  • Flexible, "take-what-you-need" paid time off and company-paid holidays
  • Comprehensive paid medical and parental leave to care for yourself and your family

Skill Development & Career Paths:
  • People are part of our growth and success story - from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility
  • We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching
  • We celebrate strong performance with financial rewards, peer-to-peer recognition, and growth opportunities

About BridgeBio Pharma, Inc.

BridgeBio Pharma, Inc. is a biotechnology company that focuses on developing medicines for genetic diseases. The company's pipeline includes over 20 development programs, including treatments for diseases such as achondroplasia, adrenoleukodystrophy, and cystinosis. BridgeBio Pharma, Inc. also has a subsidiary, Eidos Therapeutics, which focuses on developing treatments for transthyretin amyloidosis. The company was founded in 2015 and is headquartered in Palo Alto, California.
Learn more about BridgeBio Pharma, Inc.
Size
576 employees
Market Cap
$1 billion
Industry
Net Income
-$448.7 million
Founded
2014
Revenue
$8.2 million
NASDAQ

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