GitLab Inc.

Senior Developer Advocate

GitLab Inc. • $115K — $194K *
US-Anywhere
+ 2 other locationsRemote
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Hands-on experience in software development and deployment processes.
  • Understanding of AI applications in software development.
  • Strong communication skills for articulating technical concepts clearly.
  • Active participation in developer social platforms.
  • Demonstrated curiosity and self-direction in technology trends.
  • Experience engaging with technical communities and customers.

Responsibilities

  • Understand GitLab's platform and its AI capabilities for real-world use cases.
  • Create diverse content showcasing GitLab's product functionalities.
  • Produce and edit product demo videos from conception to publication.
  • Deliver live product demos and engage in analyst briefings.
  • Interact with customers through webinars and discussions.
  • Engage in the developer community via forums and events to amplify GitLab's presence.
  • Provide technical support and feedback to improve educational materials.

Benefits

  • Health, financial, and wellness support benefits.
  • Flexible Paid Time Off policies.
  • Involvement in Team Member Resource Groups.
  • Equity Compensation and Employee Stock Purchase Plan.
  • Access to a Growth and Development Fund.
  • Parental leave policy.
Full Job Description
An overview of this role

As a Senior Developer Advocate at GitLab, you'll help technical audiences understand and use our intelligent orchestration platform where teams and their AI agents ship secure software faster. You'll go deep on the product, especially GitLab Duo Agent Platform and our newer capabilities, and continuously discover real-world workflows that teams care about. You'll turn that hands-on knowledge into demos, blog posts, videos, and presentations, and bring what you learn from customers and the developer community back to GitLab.

This role focuses on showing the product in action and building relationships with customers and the community. You'll help cover events and work across U.S. and Canadian time zones.
What you'll do
  • Deeply understand GitLab's platform, especially our AI agent capabilities, and continuously find productive, real-world use cases worth showing.
  • Create product content, including videos, blog posts, presentations, and social clips that show key use cases for GitLab in the user interface and terminal.
  • Produce video content end to end: script, record, and edit product walkthroughs and demos, and collaborate with GitLab's video team on longer or higher-production pieces.
  • Deliver product demos and participate in analyst briefings.
  • Engage with customers through webinars, customer meetings, and other conversations.
  • Participate in the developer community by engaging on the GitLab forum and Discord, following the conversations happening on social platforms, in newsletters, and at events, and making sure GitLab has a voice in the ones that matter.
  • Answer technical questions that come through the sales team, and partner with support, sales, and product on developer-facing educational content.
  • Use hands-on product experience to share feedback with product teams and test new features.
  • Contribute to technical research and analysis of the developer tools landscape.
  • Travel requirement up to 20% for events and customer meetings.
What you'll bring
  • Hands-on technical experience. You understand how software gets built, with a focus on everything that happens after code is written, and can talk about it credibly with engineers.
  • Understanding of artificial intelligence and its use in software development, from coding all the way to production. You have built and operated agentic systems and infrastructure.
  • The ability to explain technical products clearly. You can demo a product, record a walkthrough, or speak at a conference without it feeling forced.
  • Fluency in developer social platforms. You know what's interesting to the people we're trying to reach and can participate in the conversation with credibility.
  • Curiosity and self-direction. You're already finding the next thing worth talking about, following the right people, and noticing opportunities.
  • Experience engaging with customers, developers, or technical communities.
  • Ability to work independently and collaborate across sales, engineering, product, and other teams.
About the team

The Developer Advocacy team creates content that shows GitLab in use, engages with customers and the developer community, and brings hands-on product feedback to GitLab teams. The team also contributes technical research and analysis, while partnering with other groups to share its findings.

The base salary range for this role's listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data, and geographic location. The base salary range does not include any bonuses, equity, or benefits. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.

United States Salary Range

$115,200-$194,400 USD

How GitLab Supports Full-Time Employees
  • Benefits to support your health, finances, and well-being
  • Flexible Paid Time Off
  • Team Member Resource Groups
  • Equity Compensation & Employee Stock Purchase Plan
  • Growth and Development Fund
  • Parental Leave

Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from underrepresented groups are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application.

Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.

About GitLab Inc.

GitLab Inc. is a web-based Git repository manager that provides source code management, continuous integration and deployment, and other software development-related tools. GitLab Inc. was founded in 2011 by Dmitriy Zaporozhets and Valery Sizov. The company has more than 1,400 employees and more than 100,000 customers. GitLab is a single application for the entire software development lifecycle. From project planning and source code management to CI/CD, monitoring, and security. GitLab helps teams accelerate software delivery and reduce the cycle time to bring ideas to market. GitLab is a remote-first company, with team members located in more than 65 countries.
Learn more about GitLab Inc.
Size
1,400 employees
Market Cap
$6.5 billion
Industry
Founded
2014
NASDAQ

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