The Creative Strategy team's responsibility is to deliver world-class influencer marketing creative strategy, creative solutions, and creator-generated content for Linqia's clients.
The responsibility of the Senior Creative Strategist is to act as a trusted creative expert and senior support to Linqia's revenue organization, developing and consistently raising the innovation and quality of our proposals, and executing creatively compelling and effective creator-led client campaigns.
What You'll Do
- People & Processes:
- Act as a mentor to more junior team members
- Creative (Pre-Sale):
- Ideate on insight-driven creator campaign ideas for our clients
- Lead the creation of new business proposals
- Design Canva slides for proposals and proactive decks
- Create social media mocks, including editing images and copywriting, for proposals and proactive decks
- Creative (Post-Sale):
- Craft creative briefs for creators, including sourcing music and designing mood boards
- Give creators feedback on their creative outlines/scripts to up-level their creative executions
- Creative (Cross-Client):
- Stay on top of social media and creator trends with a view to how we can tap into these for our clients
How You'll Do It
As a member of the Creative Strategy team, you'll work to embody Linqia's core values:
- Be human
- Act like an owner
- Move fast and learn from it
- Create great experiences
- Be a problem solver
- Data wins
In addition to this, our team ethos is to be...
- Good partners to our colleagues and our clients
- Eternally curious and always learning
- Open to change as the industry, Linqia, and our processes evolve
This position description is intended to describe the duties most frequently performed by an individual in this position.