Full Job Description
Senior Creative Advertising Manager, Amazon MGM Studios, Creative Advertising
Key job responsibilities
Creative Strategy & Ideation
- Independently conceive and develop innovative, long-lead creative advertising campaigns that tell compelling stories, forge emotional connections with customers, and drive viewership of our highest-priority original series and films.
- Bring a creative point of view and vision - with the ability to articulate direction clearly and concisely to internal teams and external partners.
- Author high-level creative briefs and presentation decks that inspire action and alignment.
- Prepare photo shoot briefs, sketches, and comps that effectively communicate concepts and campaign direction.
- Navigate cross-functional business, customer, and stakeholder requirements while delivering creative that is truly breakthrough.
- Think globally and across platforms - mastering the nuances of each channel and crafting tailored content that advances marketing objectives.
- Champion first-to-market ideas that raise the bar for the industry.
Creative Execution & Leadership
- Lead end-to-end execution of key campaign creative assets - on time and within budget.
- Elevate the creative output of internal teams and agency partners, ensuring all marketing assets meet the highest standards of creativity, innovation, and brand alignment.
- Manage highly visible, complex projects with wide business impact, spanning multiple territories, teams, and platforms.
- Direct the development of all creative assets including (but not limited to): trailers, TV spots, key art, OOH, digital, social, merchandising, and experiential activations.
- Forecast resourcing needs and partner with stakeholders to build and maintain project schedules, prioritizing effectively across competing demands.
- Proactively identify and resolve blockers in the creative process with confidence and clear communication.
- Facilitate meetings and presentations with all levels of management - both internal and external.
- Collaborate with the team to allocate, manage, and track budgets for creative asset development.
- Leverage AI-powered tools and technologies to enhance creative workflows, optimize campaign performance, and drive innovation in content creation and delivery.
BASIC QUALIFICATIONS
- Bachelor's degree, or experience in a relevant field
- Experience in driving compelling creative strategy and execution at an agency or in-house creative team
- Demonstrated experience with AI tools and technologies (e.g., generative AI for content creation, AI-driven analytics, machine learning applications in marketing or creative production)
- Online portfolio or work samples showcasing entertainment series and film marketing across AV (trailers, promos, sizzle reels, social video), digital (social, web, display, streaming assets), and print (key art, OOH, packaging). Experience leading cross-functional creative teams from brief through delivery across multiple channels.
PREFERRED QUALIFICATIONS
- Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
- Experience developing cross-functional relationships with product, consumer research, and marketing teams to develop strategy and consumer insights that fuel compelling creative executions
- Experience leading creative development of innovative campaigns from concept to delivery
- Experience managing creative talent - including internal designers, copywriters, external agencies, and freelancers
- Experience presenting creative concepts effectively to senior executives
- Proven ability to manage multiple projects simultaneously and meet strict deadlines
- Familiarity with emerging AI and automation tools that enhance creative production and marketing effectiveness
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Culver City - 141,000.00 - 190,700.00 USD annually