Fluency in Mandarin Chinese (native or professional working proficiency) and professional proficiency in English.
3+ years of proven success in B2B field sales or merchant development.
Experience in negotiating complex commercial agreements and partnerships.
Strong analytical skills for data-driven decision-making and performance optimization.
Proven ability to manage high-profile accounts and execute strategic growth initiatives.
Responsibilities
Map and target high-profile merchants and regional key accounts within designated territories.
Conduct persuasive in-person pitches to restaurant principals and C-level decision-makers.
Lead full-cycle commercial negotiations, defining custom commission tiers and partnership agreements.
Act as a commercial advisor to onboarded merchants, conducting regular business reviews.
Formulate operational strategies to optimize sales volume and menu architecture for key merchants.
Collaborate with marketing to design and execute promotional campaigns that enhance transaction frequency.
Audit merchant backend configurations to ensure operational accuracy and stability.
Benefits
Opportunity to work with high-value culinary brands and strategic partners.
Dynamic role blending business development with consultative account management.
Access to data-driven tools and resources for optimizing merchant performance.
Collaborative environment with marketing and product teams for innovative campaign execution.
Full Job Description
Role Overview As a Senior Business Development Specialist, you will drive high-impact merchant acquisition, strategic partnership negotiations, and account revenue growth within your assigned territory. This role blends aggressive offline business development with consultative account management: you will target high-value culinary brands, execute complex commercial negotiations, streamline end-to-end onboarding, and co-develop tailored growth strategies to maximize Gross Merchandise Volume (GMV) and transaction volume. Key Responsibilities1. Strategic Merchant Acquisition & Pipeline Ownership
Map designated territories systematically to target, qualify, and acquire high-profile merchants, chain restaurants, and regional key accounts.
Execute high-frequency field visits, conducting persuasive in-person commercial pitches to restaurant principals, corporate owners, and C-level decision-makers.
Structure and lead full-cycle commercial negotiations-defining custom commission tiers, SLA terms, and partnership agreements-and oversee the seamless onboarding process through to launch.
2. Portfolio Management & GMV Optimization
Act as an executive commercial advisor to onboarded merchants, conducting regular business reviews and analyzing platform performance metrics (basket size, conversion rate, customer retention).
Formulate data-driven operational strategies for key merchants to optimize menu architecture, operational turnaround, and organic sales volume.
Partner with the Marketing team to design and execute co-funded promotional campaigns, priority placement promotions, and targeted in-app activations that scale merchant transaction frequency.
3. Operational Excellence & Market Intelligence
Audit and optimize merchant backend configurations, ensuring accuracy in pricing, menu assets, hardware/terminal setup, and order transmission stability.
Capture and synthesize competitor movements, market trends, and localized consumer shifts to deliver actionable intelligence to regional leadership and Product Operations.
Maintain rigorous pipeline management and CRM data hygiene to ensure pipeline predictability, contract compliance, and reporting transparency.
Job Requirements
Language Proficiency:Fluency in Mandarin Chinese is a must (native or professional working proficiency for direct commercial engagement with target business owners); professional proficiency in English is required.
Professional Experience: 3+ years of verifiable success in B2B field sales, merchant development, outside sales, or key account acquisition.
