Bachelor's degree in a relevant field required; advanced degree (MBA or higher) preferred.
Minimum of 5 years of marketing experience in the pharmaceutical or healthcare industry, focusing on oncology; lung cancer and/or immuno-oncology experience strongly preferred.
Proven ability to lead complex projects and cross-functional teams with strong analytical skills.
Track record of leading without authority and adapting quickly in a dynamic environment.
Experience with digital marketing and omnichannel strategies preferred.
Launch or multi-indication brand experience is a plus.
High emotional intelligence and a collaborative leadership style that drives team success.
Responsibilities
Lead the execution of the HCP marketing plan across NSCLC, translating brand strategy into integrated tactics.
Develop and manage data-driven HCP campaigns based on customer insights and market dynamics.
Track the NSCLC landscape to keep messaging and tactics differentiated from competitors.
Create programs that engage medical oncologists, thoracic surgeons, radiation oncologists, and pulmonologists.
Partner with cross-functional teams to ensure marketing strategies are aligned and effective.
Identify and adopt new partnerships and technologies to enhance customer engagement.
Ensure all marketing practices meet AstraZeneca’s standards and industry regulations.
Benefits
Opportunity to lead in a dynamic and competitive oncology market.
Access to innovative tools and technologies for customer engagement.
Collaborative work environment with cross-functional teams.
Potential for professional growth within a leading pharmaceutical company.
Full Job Description
What You’ll Do:
As Senior Associate Director, US Immuno-Oncology Marketing, NSCLC, this role will serve as the execution lead for our IO portfolio in lung cancer. This role will lead the end-to-end marketing execution across NSCLC indications, helping translate brand strategy into high-impact HCP programs that grow adoption, strengthen our competitive position, and help more patients benefit from IO. This role will be responsible for leading the cross-functional team, building strong relationships with key stakeholders, and delivering measurable results in one of oncology's most dynamic and competitive markets.
This role reports to the Head of Marketing, Lung, and is based at our Gaithersburg, MD campus, headquarters of the Oncology Business Unit.
Key Responsibilities:
Lead NSCLC execution: Own the HCP marketing plan across NSCLC, turning brand strategy into integrated tactics that accelerate appropriate adoption across the lung cancer treatment continuum.
Build data-driven campaigns: Develop and manage HCP campaigns grounded in customer insights, market dynamics, and performance analytics, while optimizing in-market activities based on results.
Sharpen competitive positioning: Track the rapidly evolving NSCLC landscape, including new data, approvals, and competitor activity, and keep messaging and tactics differentiated.
Engage the multidisciplinary care team: Create programs that reach medical oncologists, thoracic surgeons, radiation oncologists, and pulmonologists to support timely, coordinated treatment decisions.
Drive cross-functional alignment: Partner with Medical Affairs, Sales, Insights & Analytics, Market Access, and Training to ensure marketing strategies are aligned, coordinated, and effective.
Bring in innovation: Identify, evaluate, and adopt new partnerships, technologies, and omnichannel approaches that improve customer engagement while identifying synergies across NSCLC indications and the broader IO portfolio to maximize impact and resource efficiency.
Lead with integrity: Ensure all marketing practices meet AstraZeneca’s standards and industry regulations while pushing for innovative, high-impact approaches.
Qualifications:
Bachelor's degree in a relevant field required. Advanced degree (MBA or higher) preferred.
Minimum of 5 years of marketing experience in the pharmaceutical or healthcare industry with a focus on oncology; lung cancer and/or immuno-oncology experience strongly preferred.
Proven ability to lead complex projects and cross-functional teams, with strong analytical skills and excellent written and verbal communication.
Track record of leading without authority, thinking strategically, and adaptig quickly in a dynamic, competitive environment.
Experience with digital marketing and omnichannel strategies preferred.
Launch or multi-indication brand experience is a plus.
High emotional intelligence and a collaborative, inclusive leadership style that drives team success.
Date Posted
02-Nov-2026
Closing Date
16-Nov-2026
About AstraZeneca
AstraZeneca is a British-Swedish multinational pharmaceutical company that specializes in the research, development, and manufacturing of prescription drugs. The company was formed in 1999 through the merger of Astra AB and Zeneca Group plc. AstraZeneca's products are used to treat a wide range of medical conditions, including cancer, cardiovascular disease, respiratory disease, and diabetes. The company has operations in over 100 countries and employs more than 76,000 people worldwide. AstraZeneca is committed to developing innovative medicines that improve the health and well-being of people around the world.