7+ years of experience in marketing or revenue analytics.
Proven track record in leading complex analyses with broad impact.
Ability to influence decisions among executive stakeholders.
Strong SQL skills and experience with BI tools (Power BI, Tableau, Looker).
Expertise in analyzing marketing performance and incrementality.
Familiar with forecasting and pricing optimization concepts.
Skilled in handling large datasets and communicating insights clearly.
Responsibilities
Lead enterprise-level analytical initiatives across marketing and revenue management.
Define and evolve analytical frameworks and KPI standards.
Present strategic recommendations to senior leadership.
Optimize marketing performance through cross-channel analysis.
Influence investment and pricing decisions via advanced modeling.
Align insights across various data sources and stakeholders.
Mentor analysts and guide best analytical practices.
Benefits
Hybrid work model with 4 days in the office.
Opportunity to work with a globally recognized brand.
Influence significant marketing investments and decisions.
Access to advanced analytical tools and technologies.
Collaborative and inclusive work environment.
Full Job Description
***Le poste étant situé aux États-Unis, la description de poste est disponible uniquement en anglais.***
***As this position in based in the United States, the job description is available in English only.***
Senior Analyst, Marketing Analytics
Product & Technology
Full-Time Position - Hybrid work model - 4 days/week in the office
Role Overview
At Cirque du Soleil, data is at the core of how we connect with audiences and drive performance across a global portfolio of shows. As a Senior Analyst, Marketing Analytics, you will lead high-impact analysis that informs marketing investment, pricing strategy, and revenue optimization. You will operate as a subject matter expert and strategic thought partner across marketing, finance, and commercial teams. While leading complex, cross-functional analyses, your insights will influence commercial strategy and executive decision-making. You will play a critical role in how Cirque allocates millions in marketing investment and optimizes revenue across the globe, ensuring we reach the right audiences and maximize the impact of every performance.
What You'll Do
Lead complex, enterprise-level analytical initiatives spanning marketing, ticketing, revenue management, and commercial strategy.
Define and evolve analytical frameworks, methodologies, and KPI standards used across global business units and shows.
Present recommendations and strategic tradeoffs to senior leadership and executive stakeholders.
Analyze and optimize marketing performance, attribution, and incrementality across channels (paid media, CRM, partnerships, etc).
Influence multi-million-dollar investment and pricing decisions through advanced modeling, forecasting, and strategic analysis.
Drive alignment across disparate data sources, business units, and commercial stakeholders to improve consistency and scalability of insights
Mentor and provide guidance to analysts and cross-functional stakeholders on analytical approaches and best practices.
How You'll Operate
Operate as a recognized expert and trusted advisor within the organization.
Work independently and proactively, identifying opportunities without needing direction.
Collaborate deeply across teams, acting as a trusted advisor rather than a reactive analyst.
Balance strategic thinking with hands-on execution, from data extraction to executive presentation.
Build scalable, repeatable approaches rather than one-off analyses.
Embrace AI and advanced tooling to accelerate analysis, modeling, and insight generation.
What You Bring
7+ years of experience in marketing analytics, revenue analytics, or related fields.
Demonstrated expertise leading complex analytical initiatives with broad organizational impact.
Experience influencing executive stakeholders and driving decisions in highly matrixed environments.
Strong expertise in SQL and experience with BI tools (Power BI, Tableau, Looker).
Familiarity with forecasting, pricing, or revenue optimization concepts.
Ability to work with large, complex datasets and synthesize insights clearly.
Strong stakeholder management and communication skills.
Comfort operating in ambiguity and driving work forward independently.
Bonus Points For
Experience in live entertainment, sports, travel, or ticketing industries.
Background in econometrics, causal inference, or advanced modeling.
Experience with Python or R for deeper analysis and automation.
Familiarity with customer segmentation or lifecycle marketing.
About Cirque du Soleil
Cirque du Soleil is a Canadian entertainment company that specializes in circus arts. The company was founded in 1984 by Guy Laliberté and Gilles Ste-Croix and has since become one of the largest and most successful circus companies in the world. Cirque du Soleil is known for its elaborate and visually stunning productions, which combine acrobatics, dance, music, and theater. The company has performed in more than 450 cities around the world and has been seen by over 180 million people. In addition to its live shows, Cirque du Soleil also produces films, television programs, and other multimedia content.
