TikTok

Sales Vertical Manager, Apps & Gaming - Global Business Solutions

TikTok$135K — $213K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in digital advertising, ad sales, or brand marketing and managing large sales teams
  • 3+ years experience in team management
  • Strong knowledge of apps or gaming marketing and sales strategies
  • Expertise in media platforms and digital marketplaces
  • Proven ability to build C-Level executive relationships

Responsibilities

  • Craft strategy to achieve revenue targets and enhance vertical growth
  • Prioritize targeted sales narratives for the vertical
  • Drive product enhancements to unlock revenue potential
  • Adopt a consultative sales mentality focused on customer success
  • Mentor and develop sales executives into strategic advisors
  • Understand vertical market trends to identify customer and internal opportunities
  • Engage decision-makers and secure stakeholder buy-in

Benefits

  • Day one access to medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave and disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 paid sick days annually
  • 17 days of Paid Personal Time with increased accruals by tenure
Full Job Description
Responsibilities

About the Team: The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands. About the Role: The Sales Vertical Manager is responsible for driving strategy and revenue for a team of individual contributors covering a list of named accounts. They will serve as the advocate for their clients both internally and externally. They will grow and develop Brand Partnerships Managers to become strategic advisors to their clients. Success in this role requires a focus on people and relationship management, client education, campaign measurement, and the ability to tell a strong story that shows TikTok's ability to deliver against revenue goals. Responsibilities: - Craft an overall strategy to deliver on revenue targets and steer the vertical to increased growth potential and product adoption - Prioritize sales narratives that speak to the needs of your vertical, team, and clients - Deep understanding of products to drive enhancements to unlock revenue and evolve solutions - Bring a consultative enterprise sales mentality that will align around a customer-first and growth methodology - Provide thought-leadership and mentorship to your team of sales executives, leveraging experience in vertical and industry - Develop and maintain a strong understanding of key vertical market trends, customer opportunities, and internal opportunities - Navigate key decision-makers and secure buy-in from internal and external stakeholders - Foster sales culture and team values through scalable training, education, and empowerment

Qualifications

Minimum Qualifications: - 7+ years of experience in digital advertising, ad sales, or brand marketing, as well as managing large sales teams - 3+ years of experience managing a team Preferred Qualifications: - Strong knowledge of apps or gaming marketing, sales strategies, product catalog, content management, and retail operations - Expertise in media platforms and digital marketplaces - Experience managing people of varying experience - Knowledge of agency ecosystem, digital and traditional - Ability to foster C-Level executive relationships with a genuine interest in customers' success and to recruit and retain top talent - A proven penchant for creative problem-solving and a proven track record of high-level negotiation and exceeding sales targets. - Strong organizational and prioritization skills required, and a self-starter, navigator, and ability to thrive in ambiguity.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $135000 - $213715 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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