What you'll do- Own the end-to-end lifecycle of sales plays: intake, design, build, launch, adoption, and retirement
- Work with Product Marketing, Product, Sales Leadership, and Sales Engineering to decide which plays get built and in what order
- Build play assets: messaging, discovery guides, demo flows, competitive battlecards, objection handling, and customer proof points
- Train sellers and SEs on new plays through live sessions, async content, and practice
- Define how each play's success is measured (usage, pipeline influence, win rate where attributable) and report on it
- Retire or update plays that aren't working
- Create the intake and prioritization process for play requests
- Build plays so they can be adapted for regional teams, including our London office
What you'll bring- 4+ years in sales enablement, sales programs, product marketing, or a related field at a B2B software company
- Experience building and launching sales plays or go-to-market programs for both sellers and technical teams
- Ability to say no and prioritize across competing requests from senior stakeholders
- Strong writing and facilitation skills
- Comfort with data, and honesty about what can and can't be attributed to enablement
Even better...- Experience in AI or enterprise software sales environments
- Experience with enablement and conversation-intelligence tools (e.g., [Highspot, Seismic, Gong])
- Prior experience as a seller or SE
Our values- Trust: We build trust with our customers with our accountability, empathy, quality, and responsiveness. We build trust in AI by making it more accessible, safe, and useful. We build trust with each other by showing up for each other professionally and personally, creating an environment that enables all of us to do our best work.
- Customer Obsession: We deeply understand our customers' business goals and relentlessly focus on driving outcomes, not just technical milestones. Everyone at the company knows and spends time with our customers. When our customer is having an issue, we drop everything and fix it.
- Craftsmanship: We get the details right, from the words on the page to the system architecture. We have good taste. When we notice something isn't right, we take the time to fix it. We are proud of the products we produce. We continuously self-reflect to continuously self-improve.
- Intensity: We know we don't have the luxury of patience. We play to win. We care about our product being the best, and when it isn't, we fix it. When we fail, we talk about it openly and without blame so we succeed the next time.
- Family: We know that balance and intensity are compatible, and we model it in our actions and processes. We are the best technology company for parents. We support and respect each other and celebrate each other's personal and professional achievements.
What we offerWe want our benefits to reflect our values and offer the following to full-time employees:
- Flexible (unlimited) paid time off
- Medical, dental, and vision benefits for you and your family
- Life insurance and disability benefits
- Retirement plan dependent on country of employment
- Parental leave
- Fertility and family building benefits through Carrot
- Lunch, as well as delicious snacks and coffee to keep you energized
- Discretionary benefit stipend giving people the ability to spend where it matters most
- Free alphorn lessons
These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans. Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies.