Sales and Marketing Director Job Summary:A
Sales and Marketing Director is responsible for driving top line revenue for the community by maintaining and exceeding budgeted occupancy, average daily census, and rate per unit revenue targets.
- Accountable for direct selling, business development and achieving quotas/ratios.
- Maintains an accurate, and up-to-date YARDI database.
- Assists in developing annual marketing plan, advertising strategy, and department budget.
- Strong knowledge of all competitors, services provided, rates and competitive analysis.
- Plans resident referral activities and lead generation events while maintaining a lead database.
