Job SummaryThe Director of Sales is responsible for providing strategic and functional leadership for the sales and marketing functions. This role manages sales activities of the organization by performing the following duties personally or through subordinate leaders. This position is responsible for setting sales goals with senior management and devises a plan in which to accomplish sales goals through budgeting, forecasting, new product introduction, sales promotions, and marketing events in new and established territories by using sales programs for lead development, up-selling, online, and retention strategies. This position is responsible for training and developing sales leaders and staff, assigning sales goals, measuring sales, and addressing customer-related sales issues. Travels with staff and calls on customers as needed.
Job Duties & Responsibilities- Delivers exceptional customer service by promptly responding to inquiries via phone, email, or fax with professionalism and courtesy.
- Fosters strong customer and vendor relationships through effective communication, timely issue resolution, and a proactive, solutions-oriented approach.
- Maintains professional interactions across departments and consistently demonstrates a positive attitude in resolving internal and external concerns.
- Develops and executes strategic sales plans to achieve revenue goals, grow market share, and expand the customer base.
- Builds long-term customer partnerships by understanding client needs and delivering tailored solutions through proposals and presentations.
- Sets and monitors sales targets by territory, product, and region; evaluates performance and provides guidance to drive results.
- Identifies and develops new markets and growth opportunities for existing product lines in collaboration with vendors.
- Reviews and approves new dealer applications, account assignments, and sales goals for Territory Managers.
- Delivers key sales presentations, assists representatives in relationship management and deal negotiations, and monitors competitor activity.
- Plans and facilitates monthly sales meetings and constructs an annual sales calendar to coordinate departmental sales initiatives.
- Supports dealer development by identifying and engaging sales and technical trainers for ongoing education and support.
- Oversees Sales and Marketing team, assigning projects, setting goals, and ensuring alignment with company strategies.
- Leads by example in all communication and workplace conduct, reinforcing company values and expectations.
- Conducts regular one-on-one meetings to review performance, provide coaching, and monitor progress using tools such as the GROW model or EPNs.
- Recognizes and rewards outstanding team performance, customer service, and goal achievement.
- Conducts timely and constructive performance evaluations, and manages discipline or terminations in alignment with company policy and in collaboration with HR.
- Upholds company standards related to attendance, professionalism, dress code, and productivity, addressing concerns through proper channels and with a compliant, solution-focused mindset.
- Recruits, trains, and supports sales staff to ensure high performance and alignment with company objectives.
- Travels as needed
- Performs other duties as assigned. This job description is not intended to be all-inclusive; responsibilities may evolve or change based on organizational needs and priorities.
- Safety-sensitive role requiring constant alertness and adherence to safe work practices
Qualifications- High School diploma or its GED equivalent and a Bachelors Degree in business or related field or the equivalent in related work experience
- 8 or more years' experience with business, sales, and related functions.
- Aptitude for mathematical operations and numerical analysis.
- Demonstrated knowledge of MS Office suite applications (Word, Excel, PowerPoint, Outlook)
- Maintains proficiency with company computer systems in aspects related to job, such as data entry, messaging, call logs, data notations, queue updates, batching, or other job & office functions and requirements
- Use computers, photocopiers, scanners, phone systems and meeting and virtual platform sharing relative to the needs of the job.
- Minimum keyboarding skills of 40 words per minute
Preferred Qualifications- 10 or more years' experience with business, sales, and related functions. HVAC experience a plus.
Physical Demands & Work EnvironmentThis role requires up to 40+ hours per week and involves routine physical activity, including:
- Regular bending, lifting, and carrying of items up to 50 lbs.
- Extended use of hands, arms, and fingers for computer and office work.
- Prolonged sitting (up to 8 hours daily), with intermittent standing and walking.
- Frequent communication via phone and in-person (up to 6 hours daily).
- Consistent use of office equipment, including computers, phones, and scanners.
What We Offer:We prioritize your well-being from day one with a comprehensive benefits package that includes:
- Medical, dental, vision, and prescription coverage effective immediately
- 401(k) plan with company contributions
- Life insurance and short- and long-term disability coverage
- HSA/FSA options and an Employee Assistance Program (EAP)
- Paid time off, including vacation, holidays, and personal days
- Weekly pay, employee discounts, and more
Pay Range: $150,000 - $190,000 per hour
