THG

Retail Media Digital Activations Associate | Dermstore

THG$80K — $85K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required with 2+ years of marketing experience; agency experience is a plus.
  • Hands-on experience managing campaigns across key paid media channels, emphasizing performance and digital savvy.
  • Experience with LiveRamp and clean room environments is beneficial.
  • Strong proficiency in Excel and campaign performance analysis, with the ability to derive actionable insights.
  • Excellent communication and collaboration skills, adept at thriving in a fast-paced environment.
  • Highly organized and detail-oriented, exhibiting proactive problem-solving abilities.
  • Passion for beauty, skincare, and innovative digital marketing strategies.

Responsibilities

  • Support the planning and execution of retail media and influencer marketing campaigns.
  • Collaborate with various marketing teams to implement integrated campaigns.
  • Manage campaign timelines, deliverables, and creative approvals for streamlined execution.
  • Drive brand visibility and revenue growth through digital activation strategies.
  • Coordinate influencer campaign executions, including communications and reporting.
  • Enhance paid media activations with a focus on performance and audience targeting.
  • Monitor and report on campaign performance across key metrics, providing analytical insights.

Benefits

  • Hybrid Work Model - NYC; 3 days office/2 days home.
  • Medical, Dental, Vision plans.
  • 401K matched up to 5%.
  • Generous PTO (Paid Time Off).
  • Short and long-term disability benefits.
  • Exclusive employee discounts off THG Brands.
Full Job Description
Retail Media Digital Activations Associate

As Retail Media Digital Activations Associate, you'll:

Campaign Strategy & Execution
  • Support the planning, execution, and optimization of retail media and influencer marketing campaigns across paid digital channels
  • Partner closely with brand marketing, buying, trading, and performance marketing teams to bring integrated campaigns to life
  • Assist in managing campaign timelines, deliverables, creative approvals, and launch coordination to ensure seamless execution
  • Help drive brand visibility, engagement, and revenue growth through performance-focused digital activation strategies

Influencer & Paid Media Activations
  • Coordinate influencer campaign execution, including creator communication, content tracking, approvals, and reporting
  • Support paid media activations across key channels with a strong focus on performance, optimization, and audience targeting
  • Collaborate with internal and external stakeholders to ensure campaigns align with brand objectives and retail media priorities
  • Stay informed on emerging digital, social, beauty, and influencer marketing trends to bring fresh, innovative ideas to campaigns

Performance, Reporting & Analytics
  • Monitor campaign performance and assist in reporting across key KPIs including engagement, traffic, conversions, ROI, and revenue impact
  • Use Excel and reporting tools to analyze campaign data and translate findings into actionable insights and optimization recommendations
  • Support testing initiatives across creative, messaging, targeting, and channel strategies to improve campaign performance
  • Assist with campaign recaps and client-facing insights that clearly communicate performance outcomes and strategic learnings

Cross-Functional Collaboration & Operations
  • Work cross-functionally with Retail Media, Brand Marketing, Creative, E-commerce, and Performance Marketing teams to support broader business goals
  • Maintain strong organization and attention to detail while managing multiple campaigns and deadlines in a fast-paced environment
  • Support operational workflows and campaign processes to ensure efficiency, accuracy, and high-quality execution
  • Contribute positively to a collaborative, growth-oriented team culture while acting as a strong ambassador for THG Beauty and Dermstore


What skills and experience do I need for this role?
  • Bachelor's degree required with 2+ years of marketing experience; agency experience is a plus
  • Hands-on experience managing campaigns across key paid media channels, with a strong performance-driven and digitally savvy mindset
  • Experience with LiveRamp and clean room environments is a plus
  • Strong proficiency in Excel, reporting, and campaign performance analysis, with the ability to translate data into clear, actionable insights and ROI-driven recommendations
  • Excellent communication, presentation, and cross-functional collaboration skills, with the ability to thrive in a fast-paced, high-growth environment
  • Highly organized, detail-oriented, and proactive, with strong critical thinking, problem-solving, and creative execution abilities
  • Passion for beauty, skincare, influencer marketing, and innovative digital strategies


What Does Success Look Like
  • Demonstrates a strong understanding of how digital activation and influencer marketing initiatives drive business performance and revenue growth
  • Uses data, reporting, and ongoing optimization to continuously improve campaign performance and uncover actionable insights
  • Balances strategic thinking with hands-on campaign execution across paid media and influencer activations
  • Maintains exceptional attention to detail and high standards across communication, creative execution, and campaign management
  • Brings a genuine passion for beauty, skincare, and innovative, science-led marketing strategies in a fast-paced retail media environment


What's in it for me?
  • Salary: $80,000 to $85,000
  • Hybrid Work Model - NYC; 3 days office/2 days home
  • Medical, Dental, Vision plans
  • 401K matched up to 5%
  • Generous PTO (Paid Time Off)
  • Short and long-term disability
  • Exclusive employee discounts off THG Brands


About THG

THG plc, formerly The Hut Group, is a British e-commerce retail company headquartered at Manchester Airport, England. It sells own-brand and third-party cosmetics, dietary supplements, luxury goods, and licensed and personalised products online. It provides an end-to-end e-commerce service to third parties through its Ingenuity division. As of 2022, the company operates 18 fulfilment centres which ship to 195 territories worldwide.
Learn more about THG

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