Location: 850 Silas Deane Highway, Wethersfield, Connecticut, 06109
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National Health Care Associates, premier provider of short-term rehabilitation, skilled nursing, and post-hospital care, is growing and seeking a Regional Director of Business Development for our CT region.
What You'll Do:
As a Regional Director of Business Development for CT, you will be responsible for developing and executing strategic business development plans, forging key partnerships, and cultivating relationships with referral sources, healthcare providers, and community stakeholders to expand our market presence and enhance our service offerings. Your work will be instrumental in driving revenue growth, fostering innovation, and advancing our mission of providing high-quality care to residents in need.
Key Responsibilities
- Regional Strategy Development: Develop and implement comprehensive business development and marketing strategies for the region to increase occupancy, enhance brand visibility, and drive revenue growth across several facilities in Central CT.
- Market Analysis and Intelligence: Conduct ongoing market research and competitive analysis to identify opportunities, trends, and potential threats in the long-term care industry and adjust strategies accordingly.
- Relationship Management: Cultivate and maintain strong relationships with key stakeholders, including local healthcare providers, referral sources, and community organizations to increase awareness of our services and generate new business leads.
- Sales and Admissions Support: Collaborate with facility-level sales and admissions teams to establish goals, track performance, and provide guidance and coaching to improve results.
- Marketing and Promotions: Oversee the development and execution of marketing initiatives to increase brand awareness and drive leads.
- Cross-functional Collaboration: Work closely with internal teams, including operations, clinical, and finance, to ensure alignment and support for business development and marketing initiatives.
If you’re passionate about playing a critical role in driving revenue growth, fostering innovations, and advancing our mission of providing high-quality care to residents in need, in an environment where your expertise and dedication are valued and appreciated, we invite you to join our team as a Regional Director of Business Development.
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What We Offer
As part of National Health Care, our team enjoys:
- Competitive compensation and benefits package
- Comprehensive training and mentorship
- Opportunities for professional growth and development
- Supportive and collaborative work environment
- The chance to make a meaningful difference in the lives of our residents
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What You'll Bring:
Qualifications of a Regional Director of Business Development:
- Bachelor's Degree
- Minimum of five years' business development, marketing, within the healthcare industry. *LTC/SNF industry strongly preferred*.
- Proven ability to generate, grow and maintain relationship with referral sources such as Health Systems, ACO's, Physicians, etc.
- Expertise and comfort with public speaking before groups of clients or employees of organization.
- Strong analytical and problem solving skills.
- Extensive project management & coordination experience.
- Strong interpersonal Skills.
- Outstanding written and oral communication.
- Ability to travel as needed.
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