Job Title
Product Marketing Manager - Nonprofit
Job Description
Product Marketing Manager - Nonprofit
This is an exciting opportunity to shape go-to-market strategy, strengthen our market position, and empower our partner ecosystem to better serve mission-driven organizations. Working across product, marketing, sales, and strategic partners, you'll turn market insights into compelling propositions that drive adoption, growth, and customer impact.
This role is based in Atlanta and is hybrid: 3 days per week in the office.
What you'll do
- Drive industry strategy: Execute go-to-market initiatives, identify market opportunities, and influence product and marketing priorities through customer and competitive insights.
- Enable partner growth: Develop playbooks and frameworks that help partners grow and differentiate their nonprofit advisory practices.
- Strengthen our value proposition:** Create compelling messaging, positioning, competitive insights, and sales enablement tools that accelerate customer engagement and adoption.
- Build market presence: Represent Sage through thought leadership, industry events, webinars, and strategic partnerships.
- Collaborate for impact: Work across product, sales, marketing, and the wider ecosystem to translate industry insights into commercial growth.
Key Responsibilities
What you'll bring
- Experience in product marketing, industry marketing, or go-to-market strategy, ideally within B2B SaaS or financial technology.
- Strong skills in positioning, messaging, competitive analysis, and translating market insights into actionable strategies.
- A commercial mindset with the ability to connect marketing initiatives to growth and customer adoption.
- Excellent communication and stakeholder management skills, with confidence influencing teams and engaging external audiences.
- Experience in nonprofit technology, Client Advisory Services (CAS), or partner-led business models is a plus.
Why join Sage?
- Shape a high-growth market: Play a key role in one of Sage Intacct's most established industry segments and a major opportunity for future growth.
- Make your work matter: Help bring technology to organizations that are making a difference in communities around the world.
- Influence strategy: Turn your market expertise into meaningful input for product, marketing, and commercial decision-making.
- Work across an ambitious ecosystem: Collaborate with talented teams, strategic partners, and industry leaders to create new opportunities.
- Make an impact you can see: Help strengthen our market position, accelerate adoption, and enable partners to build more successful businesses.
Plenty of perks:
- Competitive salaries
- Comprehensive health, dental and vision coverage
- 401(k) retirement match (100% matching up to 4%)
- 32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday)
- 18 weeks paid parental leave for birth, adoption or surrogacy offered 1 year after start date
- 5 days paid yearly to volunteer (through Sage Foundation)
- $5,250 tuition reimbursement per calendar year starting 6 months after hire date
- Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)Library of on-demand career development options and ongoing training offerings
What it's like to work at Sage:
Careers homepage - https://www.sage.com/en-us/company/careers/
Glassdoor reviews - https://www.glassdoor.com/Reviews/Sage-Reviews-E1150.htm
LinkedIn page - https://www.linkedin.com/company/sage-software
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Function
Routes to Revenue
Country
United States
Office Location
Atlanta
Work Place type
Hybrid