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The job details are as follows:NOTE: UT is hiring two (2) distinct product marketing managers (HCP) for our new products and/or indications; one for the Ralinepag marketing team reporting to that brand lead and the other for the Tyvaso IPF marketing team reporting to the other brand lead.
The Product Manager communicates strategies and executes tactics to achieve the brand goals for commercialized products with little oversight and guidance.
- Work independently to manage marketing tactics for assigned product(s). Lead tactical efforts through conception, development, review, production, and dissemination. Work collaboratively with agency and internal partners to deliver assigned tactics
- Assist with development of annual marketing plans (brand strategy, positioning, messaging, tactics) under direction of brand lead
- Develop and execute omni-channel HCP campaigns across all marketing channels, ensuring alignment with overall brand objectives
- Manage selected HCP-facing tactics, to include visual aids, leave behinds, product website, email programs, and media; partner with the center of excellence for deployment and ongoing reporting of HCP tactics
- Assist in the determination and tracking of key performance indicators (KPI) for owned tactics and initiatives
- Manage individual project budgets and timelines and recommend increase/decrease in budgeted tactics
- Assist with market research initiatives to learn insights for the brand
- In partnership with brand lead, assist in managing promotional review board discussions (PRB) and negotiating solutions to gain exposure to the PRB process and best practices
- Engage in field sales communications and attend field ride-alongs in order to understand the audience and resource utilization
- Demonstrate command of disease state, product portfolio, competitors, and payer landscape
- Communicate effectively with all stakeholders to ensure consistent alignment on all projects
- Perform other duties as assigned
For this role you will need
Minimum Requirements
- 5+ years of experience in pharmaceutical, biotech, or medical device marketing with a Bachelor's Degree or 3+ years of experience in pharmaceutical, biotech, or medical device marketing with a Master's Degree or 1+ years of experience in pharmaceutical, biotech, or medical device marketing with a PharmD Degree
- Self-motivated, able to work independently and prioritize tasks
- Comfortable with fast-paced environment and possess strong organizational skills and ability to multi-task
- Seek to develop collaborative relationships with internal and external partners
- Experienced with Microsoft Office Suite (Excel, Outlook, Powerpoint, Teams, Word)
Preferred Qualifications
- Master's Degree in a relevant discipline
- Doctor of Pharmacy (PharmD)
- 3+ years of experience in pharmaceutical, biotech, or medical device sales
Eligible employees may participate in the Company's comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more. For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenities
