- Department: Sales
- Reports to: VP, Sales Base Business Development
- Location: Philadelphia, PA
Position Summary:The Product Manager, Private Label Fresh will own the strategy, development, and commercialization of Bonduelle Americas' private label fresh product portfolio across grocery, club, and foodservice channels. This role sits at the intersection of customer, category, and operations, translating retailer and operator requirements into winning private label programs, RFP responses, and product specifications. The ideal candidate combines hands-on private label experience with a working knowledge of fresh produce, and is comfortable managing the full product management discipline - product, price, place, and promotion - within the constraints of a private label business model.
Key Responsibilities:- Lead the end-to-end private label product management process: concept development, specification, costing, packaging, and launch, for fresh products sold into grocery and club retailers.
- Own the development and negotiation of private label RFPs, coordinating cross-functionally with sales, finance, operations, and quality to build competitive, profitable proposals.
- Partner with retailer category managers and procurement teams to understand private label program requirements, tiering strategy, and competitive positioning.
- Manage the private label product line P&L, including cost modeling, margin management, and pricing recommendations in coordination with finance and sales.
- Apply core product management fundamentals (product, price, place, promotion) to build and defend private label program plans and business cases.
- Support foodservice private label opportunities, adapting specifications and packaging formats for operator and distributor requirements where applicable.
- Collaborate with R&D, quality, and operations to ensure specifications, food safety standards, and packaging meet both retailer requirements and Bonduelle standards.
- Track private label category trends, competitive private label programs, and retailer strategy shifts across grocery and club channels, and translate findings into actionable recommendations.
- Coordinate with supply chain and operations to ensure private label programs are executed on time, in full, and within cost targets.
- Serve as the internal point of contact for private label program status, working cross-functionally with sales, marketing, finance, and operations.
Minimum Qualifications:- Bachelor's degree in Business, Marketing, Food Science, or a related field; MBA a plus.
• 5+ years of product management or brand management experience, with direct private label experience required.
• Fresh produce experience strongly preferred; familiarity with fresh product specifications, shelf life, and cold chain considerations is a plus.
• Demonstrated experience developing and/or negotiating private label RFPs.
• Experience across both grocery/club retail and foodservice channels is desirable.
• Solid working knowledge of core product management principles, including the 4 Ps (Product, Price, Place, Promotion).
• Strong analytical skills, with experience building cost models, pricing analyses, and business cases.
• Excellent cross-functional collaboration skills, with the ability to work effectively across sales, marketing, finance, operations, and quality.
• Strong project management skills and the ability to manage multiple private label programs simultaneously.
• Willingness to travel to customer meetings, plants, and industry events as needed.
WHAT SUCCESS LOOKS LIKE
• Private label RFPs are developed and submitted on time, with competitive and profitable proposals.
• Private label programs launch on schedule, on spec, and within cost targets.
• Strong, trusted relationships with retailer and operator category/procurement contacts.
• Private label portfolio margin and volume targets are met or exceeded.
