Principal Manager, Communications & Developer Influence

Redis

$150K — $185K *
Information Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in corporate communications or public relations in B2B tech
  • Proven success in securing media coverage and building journalist relationships
  • Expertise in developing executive thought leadership programs
  • Strong grasp of the media landscape, including traditional outlets and influencers
  • Outstanding writing and storytelling skills for technical content
  • Experience managing PR agencies with measurable outcomes
  • Solid project management skills for fast-paced environments

Responsibilities

  • Develop and execute corporate communication strategies for brand awareness
  • Drive media relations by fostering relationships with tech and business press
  • Partner with executives for thought leadership and visibility programs
  • Lead communications around corporate milestones and industry trends
  • Manage integrated communications campaigns across various channels
  • Build and execute an influencer marketing strategy targeting technical audiences
  • Monitor industry trends to position Redis effectively

Benefits

  • Unlimited time off for work-life balance
  • Comprehensive health coverage (H/D/V) and 401K
  • Frequent team celebrations and events
  • Home internet & phone stipend
  • Learning and development opportunities
  • Opportunity to influence a high-performance company towards IPO
Full Job Description
What you\'ll do:
  • Develop and execute Redis\' corporate communications strategy to increase awareness, strengthen brand reputation, and support product launches and company growth
  • Drive proactive media relations by building strong relationships with technology, business, AI, cloud, and developer press while managing inbound opportunities
  • Partner with executives to develop thought leadership pieces, speaking opportunities, and executive visibility programs
  • Lead communications strategy around major corporate milestones, partnerships, customer stories, company research, and industry trends
  • Serve as the communications partner to Developer Marketing, aligning on cadence and channel ownership, so technical storytelling and press/creator amplification reinforce each other rather than compete for the same moments
  • Build and manage integrated communications campaigns across earned media, executive social media, influencers, and owned channels
  • Build and own an influencer program that identifies and develops relationships with independent engineers, OSS maintainers, technical YouTubers/newsletter writers, and voices who carry credibility with developer and infrastructure audiences
  • Own and manage Redis\' influencer marketing strategy, bringing a strong point of view on the creators, channels, and communities that shape enterprise technology conversations
  • Own the social media function to amplify company news and executive perspectives across LinkedIn, X, and emerging platforms-and own the decision on whether we use a vendor to support this.
  • Manage PR agency relationships, establish measurable goals, and evaluate program performance through media quality, share of voice, executive visibility, and business impact
  • Collaborate across marketing, developer relations, customer marketing, and executive leadership to ensure consistent messaging and a unified external narrative
  • Monitor industry trends, competitive narratives, and emerging issues to proactively position Redis within key market conversations
  • Serve as a trusted communications advisor to executives, preparing messaging for media interviews, conferences, customer events, and strategic communications

What will you need to have?
  • 8+ years of experience in corporate communications, public relations, or integrated communications within B2B technology
  • Experience developing communications strategies for high-growth SaaS, cloud infrastructure, AI, developer tools, or enterprise software companies
  • Proven success securing meaningful earned media coverage and building long-term relationships with top-tier business and technology journalists
  • Experience creating executive thought leadership programs, including media interviews, speaking opportunities, and executive social media strategy
  • A strong point of view about implementing agentic solutions to work more effectively and efficiently
  • Strong understanding of today\'s media landscape, including traditional media, newsletters, podcasts, influencers, and and technical/practitioner creator communities
  • Outstanding writing, editing, and storytelling skills with the ability to translate complex technical concepts into compelling narratives
  • Demonstrated ability to influence senior executives and navigate cross-functional organizations with confidence and credibility
  • Experience managing PR agencies and integrated communications programs with measurable business outcomes
  • Experience partnering with a developer advocacy or DevRel function, with a clear sense of where communications ends and technical community-building begins
  • Strong project management skills with the ability to prioritize multiple initiatives in a fast-paced, high-growth environment


We give back to our employees:

Our culture is what makes Redis a fun and rewarding place to work. To support you at work and beyond, we offer all our US team members fantastic benefits and perks:
  • Competitive salaries and equity grants
  • Unlimited time off to promote a healthy work-life balance
  • H/D/V coverage along with 401K, FSA, and commuter benefits
  • Frequent team celebrations and recreation events
  • Home internet & phone stipend
  • Learning and development opportunities
  • Ability to influence a high-performance company on its way to IPO


The estimated gross base annual salary range for this role is $150,000 - $185,000 per year in New York, California, Washington, Colorado, and Rhode Island. Actual compensation may vary and is dependent on various factors, including a candidate\'s work location, qualifications, experience, and competencies. Base annual salary is one component of Redis\' total compensation and competitive benefits package, which may include 401(k), unlimited time off, learning and development opportunities, and comprehensive health and wellness benefits. This role may include discretionary bonuses, stock options, commuter benefits based on location, or a commission plan. Salary history is not used in compensation package decisions. Redis utilizes market pay data to determine compensation, so posted compensation ranges are subject to change as new market data becomes available.

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