Agency:Critical Mass
Job Function:Media
Job Subfunction: Trading and Investment
Job Description:Critical Mass is hiring a Performance Media Director, Investment to join our growing team. As the Performance Media Director, Investment, you drive the strategic use of media to impact a client's business performance. You will lead a team of dedicated professionals, oversee media strategies, and leverage your expertise to deliver exceptional results in the field of paid search marketing.
The Role:
- Act as a search media expert for internal team's consultation
- Design and share search POVs and case studies across the business and develop cross-discipline communication planning and drive synergy with Paid Social, Programmatic, Display, Content Syndication, etc
- Engage with planning team and clients to build a strong understanding of their needs and how they can best utilize search media for their competitive advantage
- Oversee and provide guidance on long term strategic plans respective of the client's business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
- Oversee and contribute to in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid search opportunities
- Uncover/understand objectives, challenges and needs by performing regular client needs assessments, check-ins, and interfacing regularly with senior level
- Stay abreast of and disseminate relevant industry trends to keep the brand atop of the latest paid search opportunities
- Manage and lead and grow a team search professional varying in roles and responsibilities
- Allocate resources to allow for both meeting the client's current needs but also investing and focusing efforts for future growth
- Facilitate communication and process between team and internal as well as external stakeholders to collectively attain client objectives
- Act as the main point of escalation for the internal and external teams to quickly troubleshoot questions, concerns, or challenges
- Participate in weekly team meetings to provide insight into leadership viewpoints, client priorities and industry trend updates
- Analytically extract insight/actions from data and relate the "story" back to planning team/client's business goals
- Lead search innovation and vision- regarding new products and enhancements
- Identify and test new channels and products, highlighting results and sharing across organization and with external clients
- Negotiate partnership opportunities on behalf of the client to ensure the most value for the respective investment
- Partner with publishers to influence roadmap and future product rollouts on respective of client business goals
Who You Are: - 8+ years of experience in a complex, technical product environment, including at least five years of management experience
- Bachelor's degree in related field
- In-depth understanding of search media campaign management and optimization practices in the financial category
- Proven to be a proactive self-starter with experience leading large accounts within an agency in an integrated fashion (collaboration, data sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI's)
- Outstanding ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance
- Excellent relationship building with internal and external stakeholders
- Strong communication skills and are able to present and articulate persuasive and cohesive presentations and points-of-view
- Proven to be a trusted advisor to senior clients and are seen as a vital part of their team;
- High levels of integrity, autonomy, and self-motivation
- Demonstrated ability to manage client relations including handling difficult client situations gaining optimal results for both the client and the company
Salary Range: $150,000 - $180,000 USD
To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
