3+ years of experience in paid search with relevant degree or equivalent experience
Advanced knowledge of Google Ads and Microsoft Ads for effective campaign management
Proficiency in campaign management including keyword research, budget pacing, and forecasting
Expertise in analyzing performance metrics for actionable insights
Experience with A/B testing methodologies and creative testing
Proficient in Microsoft Excel, Google Analytics, and SQL for data management
Strong organizational and collaborative skills to align efforts across teams and clients
Commitment to continuous learning and adaptability in a fast-paced environment
Dedication to people-focused leadership and fostering collaboration.
Responsibilities
Build and manage paid search campaigns to meet client performance goals
Analyze and optimize campaign performance using data-driven insights
Execute and oversee search marketing campaigns including budget and performance reporting
Test and refine campaign strategies through creative and performance analysis
Contribute to budget management and recommendations for better results
Create detailed performance reports with actionable insights from search data
Stay informed on SEM trends and proactively recommend strategies
Leverage PMG's technology platform to drive impactful results for clients
Benefits
Professional development programs with mentorship and career advancement support
Generous paid time off and holiday allowances
Paid parental leave to support families during key life events
Competitive retirement and pension plans with contribution matching
Fertility benefits for all employees and their spouses
Healthcare coverage tailored by geography
Pet insurance to support pet health and finances
Lifestyle spending accounts funded by the company for well-being
Commuter benefits for travel and commuting support
Annual bonus eligibility for all employees
Volunteering opportunities with 8 paid hours to give back
Access to AI Enterprise License and training sessions for innovation
Full Job Description
What You Will Do
Build and manage paid search campaigns, creating new campaigns and optimizing existing ones to meet client performance goals.
Analyze and optimize campaign performance on a daily, weekly, and monthly basis, using data-driven insights to identify and act on opportunities for improvement.
Execute and oversee search marketing campaigns, including ad group setup, keyword research and expansion, budget pacing, forecasting, and performance reporting.
Test and refine campaign strategies, driving continuous improvement through creative testing and performance analysis.
Contribute to budget management, monitoring spend across accounts and making recommendations to maximize results.
Create and maintain detailed performance reports, pulling data from search platforms and additional sources to provide actionable insights.
Stay informed on SEM industry trends, assessing their impact on clients and making proactive recommendations.
Leverage PMG's proprietary technology platform, Alli, to analyze data, streamline processes, and drive impactful results for clients.
What You Will Bring
3+ years of experience in paid search, with a bachelor's degree or equivalent experience.
Advanced knowledge of paid search platforms like Google Ads and Microsoft Ads, enabling you to create and optimize campaigns that deliver measurable results.
Proficiency in campaign management, including keyword research, campaign, budget pacing, and forecasting to meet performance goals.
Expertise in analyzing performance metrics and delivering actionable insights to enhance campaign outcomes.
Experience with A/B testing methodologies and creative testing to refine strategies and drive continuous improvement.
Proficiency in tools like Microsoft Excel, Google Analytics, and SQL to manage data, uncover valuable insights, and create clear, actionable performance reports.
Strong organizational and collaborative skills, enabling you to align efforts across internal teams and clients effectively.
A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.
What We Offer
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.
