The RolePartners only move the needle when the market sees us working together. We're hiring Emergent's first Partner Marketing Lead to own that: marketing to partners on why they should build with Emergent, marketing with partners to drive joint pipeline and revenue, and putting partners inside every part of our go-to-market.
We already have proof points to build on: your job is to turn those one-offs into a repeatable engine that hundreds of partners can plug into, and to use AI to run it at a scale a traditional partner marketing team couldn't.
What You'll Do- Market to partners. Build the partner value proposition, recruitment messaging, and partner-facing content that explain why Technology, Channel, and Service partners should work with Emergent.
- Drive joint GTM and revenue. Plan and run co-marketing programs with Technology partners such as Anthropic, MongoDB, AWS, Stripe, and Shopify: webinars, joint launches, campaigns, case studies, and marketplace listings, each tied to pipeline and revenue targets.
- Enable partner-led marketing. Package what works (event-in-a-box kits, co-branded templates, demo scripts, content libraries, MDF guidelines) so partners can run their own co-marketed events without us in the room.
- Put partners into Emergent's GTM. Work with Marketing, Growth, Sales, and Community, so partners show up in our campaigns, launches, events, hackathons, website, and lifecycle programs.
- Rethink partner marketing with AI. Use agents and AI tools to personalize partner content, localize assets across 180+ countries, automate campaign ops, and build reference apps on Emergent itself.
- Measure everything. Own partner marketing attribution and report sourced and influenced pipeline, signups, activation, and revenue by partner and program.
- Manage budget. Run partner marketing and MDF budgets and hold partners to agreed commitments.
What We're Looking For:- 5+ years in partner, channel, alliance, or product marketing, with at least 3 years marketing with partners at a SaaS, developer, cloud, or platform company.
- A record of joint programs (webinars, events, launches, campaigns) that produced measurable pipeline or revenue, not just impressions.
- Experience building scalable programs partners run themselves: event kits, co-marketing playbooks, partner portals, or MDF programs.
- Hands-on with AI tools and agents in your own workflow, with examples of how you used them to do more with less.
- Strong writer and storyteller who can explain a technical product to SMB owners and to partner executives.
- Comfortable driving, leading, and influencing without authority across Marketing, Sales, Product, and partner teams in a fast-paced, ambiguous environment.
- Anchors every decision on joint customer success, not partner logo count.
Nice to have:- Partner marketing experience at an AI, developer platform, or SMB-focused company (for example, a hyperscaler, LLM provider, website builder, or commerce platform).
- Experience with hyperscaler co-marketing programs and marketplaces (for example, AWS Marketplace or Google Cloud Marketplace).
- Experience running developer events, hackathons, or community programs.
- International or multilingual marketing experience.
What Success Looks Like- First 90 days: a partner marketing plan for the top Technology partners, one repeatable partner-led event kit in market, and baseline attribution in place.
- First 6 months: partner programs contributing measurable pipeline and revenue, multiple partners running co-marketed events on their own, and partners built into Emergent's marketing campaigns and launch calendar.
How We WorkWe believe in hands-on, hard work; there are no shortcuts. We expect rigor, transparency, and follow-through to drive impact with our partners. We also build with what we offer: we expect this team to use AI, agents, and Emergent itself to scale partnerships faster at a scale that wasn't possible a few years ago. If you want a role where the process is already built and your job is to run it, this isn't that role.
Why Join Us:- Build one of Emergent's first partner programs from the ground up, with real ownership from day one.
- Work directly with a Head of Partnerships who has built these motions at AWS and Stripe.
- Shape a repeatable, global service-partner engine at one of the fastest-growing AI companies in the world.
- Real ownership, meaningful equity, and global impact.
Benefits and Perks:- 401(k)
- Health, dental, and vision insurance
- Unlimited Paid Time Off: take the time you need to recharge and come back refreshed
- Flexible Working Hours: work arrangements that fit your life and commitments
