The
Wellness OU Brand Development Lead is the R&D growth leader for OU and regional brands across the Wellness portfolio.
The role is accountable for identifying, developing and scaling growth opportunities by connecting local market needs with global R&D capabilities. The position accelerates enterprise growth through the deployment of innovation platforms, technologies, claims and evidence across markets, while enabling geographic expansion, CBEC opportunities and the globalization of successful local innovations.
The role serves as the primary bridge between Operating Units and Global R&D, ensuring Wellness innovation assets are deployed with speed, consistency and appropriate local flexibility to maximize enterprise value creation.
Role Summary: Connect global capabilities with local growth opportunities by deploying innovation platforms into local brands and scaling local successes globally, while accelerating geo-expansion and CBEC growth across the Wellness portfolio.Key Responsibilities:Growth Strategy & Portfolio Leadership- Define and execute the technical growth strategy for OU and regional brands aligned with Wellness category priorities.
- Shape and prioritize the Tier 2 and Tier 3 innovation portfolio to maximize business impact and resource efficiency.
- Identify opportunities to accelerate growth through innovation, geographic expansion, and platform deployment.
- Drive investment decisions and portfolio choices that support long-term category growth.
Globalization, Scale & Asset Deployment- Deploy global innovation platforms, technologies, claims and evidence into local and regional brands.
- Identify and scale successful local innovations across markets and geographies.
- Lead the globalization of priority Wellness brands, technical assets and growth platforms.
- Drive technology transfer and platform harmonization to accelerate delivery and reduce complexity.
CBEC & Market Expansion- Enable premium innovation growth through Cross-Border E-Commerce (CBEC).
- Partner with APAC, China, Global and OU teams to identify and deploy scalable CBEC opportunities.
- Ensure products, claims, evidence packages and technical assets are developed for efficient market expansion.
- Build repeatable models that allow growth opportunities to be leveraged across multiple markets and brands.
Enterprise Leadership & Integration- Serve as the primary R&D interface between OUs and Global R&D.
- Connect local growth opportunities with global technologies, capabilities and innovation platforms.
- Align cross-functional stakeholders around growth priorities and strategic opportunities.
- Influence enterprise decisions to maximize scale, impact and speed to value.
Innovation Platform Leadership- Maximize value from existing technologies, formulations, claims, dossiers and evidence packages.
- Establish scalable technical solutions that can be deployed across multiple brands and markets.
- Balance standardization with local market needs to accelerate growth while maintaining flexibility.
- Drive enterprise-wide reuse of innovation assets to improve efficiency and impact.
People & Organizational Leadership- Build and lead a high-performing team focused on growth, agility and enterprise thinking.
- Develop organizational capabilities required to deliver future Wellness growth ambitions.
- Foster strong collaboration across Commercial, Medical, Regulatory, Quality, Supply Chain and R&D teams.
- Champion an externally connected and consumer-focused innovation culture.
Critical Success MeasuresSuccess in the role will be demonstrated through:
- Delivery of Tier 2 and Tier 3 innovation growth targets.
- Successful deployment of innovation platforms across multiple brands and markets.
- Acceleration of geographic expansion and CBEC opportunities.
- Increased reuse of technical assets, claims and evidence packages across the portfolio.
- Growth generated through globalized local innovations and local deployment of global technologies.
- Strong organizational capability, talent development and stakeholder engagement.
Location: Richmond, VA (Hybrid - 3 days onsite per week)
Why you?Basic Qualifications: We are looking for professionals with these required skills to achieve our goals:
- Bachelor's degree in Food Science, Nutrition, Chemistry, Engineering or related scientific discipline.
- 10-15+ years of leadership experience in R&D, innovation or product development.
- Demonstrated success translating consumer and business opportunities into scalable growth platforms.
- Experience operating and influencing within complex global matrix organizations.
- Strong track record of leading cross-functional teams and enterprise initiatives.
- Experience with global innovation, geographic expansion, and platform deployment.
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Preferred Qualifications:If you have the following characteristics, it would be a plus:
- Advanced degree
- Consumer health, nutrition, wellness or FMCG experience preferred.
Leadership ProfileA strategic growth leader who:
- Thinks enterprise-first.
- Connects global capabilities with local opportunities.
- Balances long-term platform creation with near-term growth delivery.
- Influences across functions, geographies and senior stakeholder groups.
- Simplifies complexity and accelerates speed to value.
- Builds scale through deployment of platforms rather than one-off solutions.
BenefitsHaleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.
Job Posting End Date2026-11-05