8+ years of channel marketing experience in the IT sector
Familiarity with Alliance MDF process
Advanced proficiency in Microsoft Office
Experience with various communications media
Responsibilities
Manage NVIDIA channel marketing plans from strategy to execution
Develop Lenovo-NVIDIA marketing plans to engage target audiences
Implement global channel marketing strategies aligned with business objectives
Collaborate with sales leaders to support business priorities
Build and manage the annual and quarterly marketing budgets
Drive integrated marketing plans through partners
Plan and execute experiential marketing events
Benefits
Opportunity to work in a fast-paced, dynamic environment
Collaborative work culture with global teams
Engagement with senior management
Professional development opportunities
Access to innovative marketing tools and resources
Full Job Description
General Information
Req #
WD00105486
Career area:
Marketing
Country/Region:
United States of America
State:
North Carolina
City:
Morrisville
Date:
Friday, September 11, 2026
Working time:
Full-time
Additional Locations: * United States of America - North Carolina - Morrisville
Description and Requirements
Who You'll Work with
We're looking for an innovative and experienced Channel Marketing Manager to be responsible for managing our NVIDIA channel partner co-marketing plans from strategy to execution. As the NVIDIA Channel Marketing Manager, you will work with the NA Channel Business Leaders to understand our largest business partners. You will be responsible for collaborating with NA Mktg; NA Channel Sales and BDMs to develop thoughtful Lenovo-NVIDIA co-marketing plans to engage our target audience through our strategic partners with a consistent message and demand gen strategy. This position supports a fast-paced and dynamic part of our business, and will require an individual who is resourceful, self-motivated, and willing to adapt to changing requirements when needed.
Responsibilities:
Responsible for managing our NVIDIA channel marketing plans from strategy to execution.
The NVIDIA Channel Marketing Manager will work with the NA Channel Business Leaders to understand the priorities for channel and the needs of our business partners; to develop thoughtful Lenovo-NVIDIA marketing plans to and through partners, to activate target audience with a consistent message and demand gen strategy. This position supports a fast-paced and dynamic part of our business, and will require an individual who is resourceful, self-motivated, and willing to adapt to changing requirements when needed.
Implement global channel marketing strategies aligned with Lenovo and NVIDIA business objectives.
Collaborate with sales segment leaders to understand and support the business priorities and goals.
Help to build the annual marketing budget and manage the quarterly marketing budget and associated operational activities.
Drive an integrated marketing plan through our partners and amplify Lenovo's message and strategy in alignment with our go-to-market objectives across all markets
Partner with distributors and resellers to design and deliver quarterly co-marketing initiatives leveraging NVIDIA MDF with marketing strategies that provide meaningful return on investment.
Execute GEO marketing and co-marketing budgets ensuring efficient resource allocation and measurable ROI.
Plan and execute experiential marketing events including webinars, training sessions, and joint partner conferences.
Ensure quality, timeliness, and brand compliance of Lenovo and NVIDIA co-marketing deliverables.
Coordinate regular engagement with NVIDIA marketing teams and Lenovo channel stakeholders.
Prepare and deliver presentations to partners and internal leadership clearly communicating marketing strategies, activities, and results.
Track and report marketing success metrics and assess the impact of our joint-marketing campaigns.
Basic Qualifications:
Bachelor's degree in marketing; MBA a plus
8+ years of channel marketing experience with either a vendor, reseller, or distributor in the IT sector
Knowledge of Alliance MDF process
Advanced proficiency in MSFT Office required
Experience working across various communications media
Preferred Qualifications:
Strong project management skills and attention to detail
Self-driven, demonstrating the ability to work independently with minimal direction, as well as the presence and poise to represent the marketing function directly to senior management
Comfortable in fluid, rapidly changing business environments with high degree of ambiguity
Collaborative, with the ability to work across complex, global organizations
Strong and versatile writing skills
Additional Locations: * United States of America - North Carolina - Morrisville
About Lenovo
Lenovo is a multinational technology company that designs, develops, and sells a wide range of computer hardware and electronics. The company was founded in 1984 and is headquartered in Beijing, China. Lenovo is one of the largest computer manufacturers in the world and operates in over 60 countries. The company's products include laptops, desktops, tablets, smartphones, and servers. Lenovo is committed to innovation and has a reputation for producing high-quality products that are both reliable and affordable.