National Motorcycle Field Sales Department Manager

Suzuki Motor USA, LLC

$100K — $130K *
Brea, CA 92821In-Person
Manufacturing & Automotive
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Sales, or related field; or equivalent experience
  • Minimum of 7 years progressive sales experience, including 3+ years in a leadership role
  • Preferred experience in wholesale distribution or powersports/a similar dealer-based industry
  • Proven ability to lead diverse teams and meet national sales targets
  • Strong business acumen with knowledge in forecasting and budgeting
  • Excellent verbal, written, and interpersonal communication skills
  • Proficiency in Microsoft Office and CRM systems, with ability to travel extensively

Responsibilities

  • Develop and execute national sales strategies and objectives
  • Direct and oversee the sales and Dealer Development team activities
  • Monitor performance metrics and implement corrective actions
  • Prepare and maintain accurate sales forecasts and performance reports
  • Manage relationships with dealers to promote business growth
  • Evaluate dealer performance and recommend development actions
  • Coordinate with multiple departments to support sales initiatives
  • Oversee sales incentive programs and promotional campaigns
  • Analyze industry trends and market conditions for opportunities
  • Develop departmental budgets and manage expenses accordingly

Benefits

  • Opportunity for extensive travel and field engagement
  • Leadership role with supervisory responsibilities for a sales team
  • Culture of accountability and continuous improvement
  • Collaboration with senior executives and industry leaders
  • Participation in trade events and product launches
Full Job Description
Position Purpose
The National Motorcycles Field Sales Department Manager is responsible for the planning, direction, and execution of the company's national wholesale/retail sales activities for motorcycles and ATVs. This position provides leadership to the sales team, develops and implements sales strategies, supports dealer network performance, and ensures alignment with organizational revenue, profitability, sales targets, and market share objectives.
Essential Duties and Responsibilities
• Develop, implement, and manage national sales strategies, objectives, and operating plans to achieve company sales and profit goals.
• Direct and oversee the activities of the sales and Dealer Development team.
• Monitor performance metrics and implement corrective actions as necessary to ensure departmental objectives are met.
• Prepare, review, and maintain accurate sales forecasts, market analyses, and performance reports for executive leadership.
• Manage and strengthen relationships with dealers to support long-term business growth and customer satisfaction.
• Evaluate dealer performance and recommend actions related to dealer development, market representation, and network optimization.
• Coordinate with marketing, operations, credit, and service departments to support sales programs and market initiatives.
• Oversee sales incentive programs, promotional campaigns, pricing support, and retail/wholesale sales activities in accordance with company objectives.
• Monitor industry trends, competitive activity, consumer demand patterns, and market conditions to identify opportunities and risks.
• Develop departmental budgets and manage expenses within approved limits.
• Ensure compliance with company policies, dealer agreements, internal controls, and applicable legal or regulatory requirements.
• Participate in dealer meetings, trade events, product launches, and other business-related functions as required.
• Perform other duties as assigned to support departmental and organizational objectives.
• Organize and coordinate monthly dealer and field visits with Senior Suzuki executives.
Supervisory Responsibilities
• Provide leadership, direction, coaching, and performance management for the sales team and other assigned staff.
• Support hiring, onboarding, training, employee development, succession planning, and disciplinary processes in accordance with company policy.
• Promote a culture of accountability, professionalism, collaboration, and continuous improvement.
Required Qualifications
• Bachelor's degree in Business Administration, Marketing, Sales, or a related field; or an equivalent combination of education and relevant experience.
• Minimum of 7 years of progressive sales experience, including at least 3 years in a sales leadership or management role.
• Experience in wholesale distribution, powersports, automotive, or a similar dealer-based industry preferred.
• Demonstrated ability to lead a diverse sales team and achieve national sales objectives.
• Strong business acumen and knowledge of forecasting, budgeting, and sales performance measurement.
• Excellent verbal, written, interpersonal, and presentation skills.
• Proficiency in Microsoft Office applications and CRM or sales reporting systems.
• Ability to travel extensively as required.
Preferred Qualifications
• Direct experience in the motorcycle or powersports wholesale industry.
• Knowledge of dealer operations, inventory planning, retail sales programs, and channel management.
• Experience working in a manufacturer, distributor, or dealer network environment.
Knowledge, Skills, and Abilities
• Strong leadership and team management capabilities.
• Ability to analyze complex sales data and translate findings into actionable business strategies.
• Effective negotiation and conflict resolution skills.
• Ability to build and maintain productive business relationships with internal and external stakeholders.
• Strong organizational skills with the ability to manage multiple priorities and deadlines.
• Ability to exercise sound judgment, discretion, and decision-making in a fast-paced environment.
Working Conditions and Physical Requirements
• Work is primarily performed in an office environment.
• Regular domestic travel is required for dealer visits, meetings, trade shows, and company events.

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