YOUR ROLEWe're looking for a bright cross-channel Media Supervisor to join our Planning & Business Leadership Team. The job covers target analysis, plan development, client management, program execution & optimization and championing integration and strategy.
The Supervisor manages the day-to-day team by ensuring rigor and business accountability through a strategic plan approach. Additionally, they are a 'right hand' to the Associate Director/or Director, working on activating the planning team in all thing's client service related.
Crossmedia's Supervisors are strong educators, taking opportunities to mentor their team on best practices and guiding most directly through campaign planning, but with an eye to excellence alongside the Investment teams in launch, execution, and reporting. As a natural problem solver, Supervisors exhibit resourcefulness daily, are always ahead of the game, expect client questions, develop timelines, and plan for weeks beyond. This role requires exemplary communication and interpersonal skills
RESPONSIBILITIES- Develop and ownership of all media strategy elements in partnership with Associate Direcor (or Director) leveraging in-depth understanding of cross-channel media planning, media activation, and foundational media principles to tell a cohesive and strategic story
- Collaborates with Investment, Redbox, and Strategy counterparts to ensure actionable audience insights are incorporated into strategic recommendation
- Oversees campaign timelines and ensures that the execution team meets expectations.
- Internal stakeholder for accurate budget tracking and flowchart management
- In depth experience with all internal tools like Vivvix/Pathmatics, YouGov, MRI/Simmons, Infegy, Commspoint, RBOO and NMI; questions data and usage rigorously and can weave together a story based on data and insights
- Coordinates competitive analysis with the Analytics team, dialing up insights and presenting the final product.
- Ensures their team clearly understands activation and in-depth knowledge of tactical media plans, and is accountable for maintaining holistic media plan accuracy
- Serves as the key point of contact for clients related to strategic plan details, timelines, and deliverable expectations.
- Proactively encourages media + creative integration through cross-agency presentations and timelines
- Fully comprehends client business objectives and plays an active role in identifying the role media is meant to play in accomplishing them
- Displays a deep understanding of industry trends, media partners, and platforms.
- Participates in Crossmedia Training to enhance professional growth.
- Mentors Planners and Assistants and is responsible for ongoing feedback to guide team growth.
- Builds esprit de corps through strong team communication.
REQUIREMENTS- 5+ years of experience in media planning at a media agency
- Strong cross-channel media planning and strategy experience, with an understanding of both online and offline media.
- The ability to translate business objectives, audience insights, and research into thoughtful media recommendations.
- Strong client management skills and the confidence to lead conversations, manage expectations, and build trusted partnerships.
- Experience guiding, mentoring, and developing junior team members
- Strong analytical skills and the ability to question data, challenge assumptions, and tell a compelling story through insights.
- Excellent organizational and project management skills, with the ability to manage multiple priorities and anticipate what comes next.
- A collaborative, resourceful, and solutions-oriented approach, with strong communication and interpersonal skills.
- An interest in evolving media platforms, industry trends, measurement, and emergingtechnologies, including AI.
- Familiarity with syndicated consumer research surveys (MRI, Simmons, YouGov, etc.)
- Displays a high level of personal dedication and motivation.
This is New York based role and requires proximity to our NY office. We work in an hybrid manner (2-3 days in office).
CROSSMEDIA BENEFITSOur principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including:
- Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
- Open/Flexible PTO/Annual leave with US & UK specific policies
- Sponsored healthcare options and agency-wide physical & mental health support
- 401k with company match (USA), and generous Pension (UK)
- Paid sabbatical at significant milestone anniversaries
- Generous paid parental leave policy
- Life milestone recognition & support
- The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
- Cell phone/tech reimbursement
- Student Loan payment plan (US)
- Tuition reimbursement
- Learning & Development and training programs
- And burgers - lots and lots of burgers
