NEC Corporation of America

Marketing Mgr- Sr

NEC Corporation of America • $110K — $130K *
Arlington, VA 22204In-Person
Retail & Consumer Goods
Less than 5 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 5-7 years of relevant marketing experience
  • Expertise in product/brand marketing and management
  • Strong analytical skills for market analysis
  • Proficient in developing marketing strategies
  • Experienced in advertising and promotional production
  • Ability to gather and interpret market trends and customer data
  • Advanced education in a related field preferred

Responsibilities

  • Manage and perform marketing tasks across various sub-families
  • Define target customer segments and crafting precise messaging
  • Develop comprehensive marketing strategies and plans
  • Analyze market trends to identify opportunities
  • Oversee product/brand management with P&L accountability
  • Create and coordinate advertising and promotional materials
  • Conduct research to gather insights on market and customer trends

Benefits

  • Opportunity for professional growth and coaching
  • Involvement in large, impactful projects
  • Work with cross-functional teams
  • Autonomy in role with independent contributions
  • Recognition as a subject matter expert
Full Job Description
Specialization Description

Manages or performs work across multiple Marketing sub-families including: Product/Brand Marketing:
  • Defining targeted customer segments and associated messaging
  • Developing marketing strategies and plans. Product/Brand Management (P&L Accountability):
  • Analyzing markets to identify opportunities, determine product requirements, and inform marketing strategies
  • Managing the product/brand. P&L Advertising & Promotion:
  • Creating or coordinating the production and distribution of advertising and promotional materials. Marketing Research & Analysis:
  • Gathering and analyzing marketplace trends and customer dataSpecialization Match Note: Para-Professional incumbents perform basic editing of marketing proposals, presentation, and communication materials; compile and maintain data on status and effectiveness of marketing campaigns and tactics; conduct routine research on marketplace and customer trends.


Level Description

Fully proficient and mostly independent individual contributor. A recognized subject matter expert in job area typically obtained through advanced education and work experience. Works on large projects to achieve operational targets with a significant impact on function / sub-function results. May be responsible for setting day-to-day operational objectives for the team, as well as may direct workflow to other team members. Coaches and reviews the work of lower level professionals. Problems faced are difficult and often complex.

About NEC Corporation of America

NEC Corporation of America is a leading technology integrator providing solutions that improve the way people work and communicate. NEC delivers integrated Solutions for Society that are aligned with our customers' priorities to create new value for people, businesses and society, with a special focus on safety, security and efficiency. We deliver one of the industry's strongest and most innovative portfolios of communications, analytics, security, biometrics and technology solutions that unleash customers' productivity potential. Through these solutions, NEC combines its best-in-class solutions and technology, and leverages a robust partner ecosystem to solve today's most complex business problems.
Learn more about NEC Corporation of America
Size
117,418 employees
Industry
Information Technology
Founded
1963
NASDAQ
NIPNF
* Ladders Estimates

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