Job DescriptionVerilogue seeks an experienced corporate marketing professional who will be responsible for implementing Verilogue's marketing strategy and internal and external corporate communications.
Primary Job Responsibilities- Execute product and corporate marketing plans that articulate the value of Verilogue and our products in a compelling and engaging manner.
- Work with internal teams and external agencies to develop marketing collateral and communications materials, including brochures, newsletters, direct mail/email campaigns, etc.
- Administer Verilogue's electronic marketing efforts including supervision of Web site design and maintenance.
- Research and assist with the development of strategies and plans that identify marketing opportunities, direct marketing, and new project development.
- Oversee new product advertising plans, develop and enhance product positioning and collateral materials for introduction into new markets.
- Interface with and support the business development team, providing high-quality sales tools and materials.
- Assist with the development and management of PR programs.
- Develop publication plans supporting Verilogue's overall business, individual product lines and expert personnel.
- Develop process and assess metrics (ROI) for marketing activities.
- Define, negotiate and oversee related external vendor relationships and partnerships.
Key Competencies- Excellence in delivering creative marketing, advertising and public relations communications that drive results is a key requirement for the position
- Outstanding oral and written communication skills with attention to detail are needed
- Strong project management skills are required
- Demonstrated ability to work as a team player and collaborate across functions
- Able to work in a fast-paced environment and adapt to changing priorities
- Experience working with advocacy groups a plus
- Passion for healthcare, online social networks and marketing analytics are a plus
Qualifications- Bachelors degree in marketing or business required, Masters degree or MBA a plus
- 1-3 years product communications, marketing, or strategy consulting experience including proven ability to run projects from the idea phase to completion, working across departments and with outside partners/vendors
- Business to business marketing or relationship based marketing experience is required
- Knowledge of the pharmaceutical and healthcare industry preferred
- Experience in affiliate or partnership marketing a plus
- Advanced abilities with MS Office is required, particularly with PowerPoint
- Sample of a creative dossier or effective document delivered in the past
Additional InformationVerilogue provides a base salary commensurate with candidate experience and position requirements. Health and welfare benefits include medical, prescription, dental and vision plans. Other benefits include a 401(k) retirement plan, life and accidental death insurance, paid vacation and holidays. Our employees also enjoy flexible schedules and a casual work environment.
If you are interested in joining Verilogue, please apply online at www.verilogue.com .
